Andria M. Bush

• Overseeing the functions of all departments of the store
• Strategizing sales and marketing plans to drive revenue into the store
• Recruiting, scheduling and training employees of the store
• Negotiating with suppliers and vendors for procuring supplies
• Allocating budgets and planning the finances of the store
• Handling sales targets and customer feedbacks
• Planning new implementations and ideas to increase footfall
• Controlling the store inventory and ensuring the maintenance of the standards of goods
• Studying market reports and competitor strategies
• Setting sales targets for the sales teams and periodically reviewing the same
• Overseeing the billing and payment processes

- Led visual merchandising and creative projects for an online marketplace, managing content production timelines, digital assets, and cross-functional teams to enhance user experience

- Executed beauty and apparel commercials as well as photoshoots, ensuring brand consistency, budget adherence, and efficient on-set management

- Collaborated with Studios' creative teams to produce high-impact key art and A/V content for promotional campaigns and television shows.

- Managed high-profile styling projects for celebrity clients and major events, fostering industry collaborations and strategic partnerships

• Developed and trained in-store visual merchandisers for NY including2 standalone stores and;6 Bloomindales locations on the East Coast
• Utilized the information given by Branch Analysis, KPI’s, and Weekly Sales Reports to increased sales generations by33%
• Implemented a structured In-Store Visual Merchandiser binder that became official guideline for IVM standards, procedures, and policies
• Was rolled out to all US stores (12 standalone and13 Bloomindales locations)
• Weekly visit to all locations in jurisdiction to oversee proper execution of floor moves, new product placement, and training of staff of visual standards
• Daily/Weekly communication with Senior Head office Merchandiser based in London, as well as entire UK Buying and Merchandising teams to discuss product sell-through, allocation issues, and replenishment needs
• Partnering with East and West PR Guardian to ensure brand awareness, celebrity styling, pulling and traffic control

- Led visual merchandising and creative projects for an online marketplace, managing content production timelines, digital assets, and cross-functional teams to enhance user experience

- Executed beauty and apparel commercials as well as photoshoots, ensuring brand consistency, budget adherence, and efficient on-set management

- Collaborated with Studios' creative teams to produce high-impact key art and A/V content for promotional campaigns and television shows.

- Managed high-profile styling projects for celebrity clients and major events, fostering industry collaborations and strategic partnerships

• Collaborated with West Coast PR/Marketing Guardian to style celebrities for red carpet events and TV appearances.
• Build Brand recognition thru promotional events, employee incentives and client outreach programs