Andrew Saadalla

• Attained my sales quota in the first fiscal year and was on target for the second.
• Single-handedly revived a dormant Quebec mid-market.
• Developed proposals for digital transformation initiatives using SaaS and on-premises platforms/solutions.
• Forged connections with internal and external partners, including SAP, to build a robust sales pipeline.
• Facilitated the promotion and selling of solution concepts to stakeholders within multiple organizational sectors.
• Boosted revenue through strategic cross- and upselling.
• Utilized CRM to collect, organize, and manage sales data, and customer information.
• Outlined product specifications in compelling sales presentations.
• Employed tailored sales approaches to overcome client reservations and boost sales performance.
• Actively participated in a marketing committee, which generated leads across the organization.
• Won the 'Best Sales Pitch' award at OpenText Sales University.
• Conducted regular training on advanced sales strategies to guide veteran staff in prospecting.

• Worked with Account Executives to obtain new leads through efficient, strategic prospecting.
• Revived stagnant sales opportunities.
• Exceeded personal pipeline goals every fiscal quarter.
• Identified prospective customers by using business directories and following leads from existing clients.
• Qualified prospects to determine potential for future sales and prioritized conversion efforts.
• Established long-term relationships with customers by effectively resolving issues and delivering exemplary service.
• Listened to customer needs to identify and recommend best products and services.
• Developed growth plans by identifying key clients, key targets and priority service lines.
• Organized and led discovery and qualifying meetings between customers and OpenText.
• Was trusted to single handedly present solutions to customers in the absence of Account Executives and generate customer interest.
• Tracked RFPs and bids to maintain finger on pulse of industry and anticipate upcoming potential projects.
• Leveraged CRM to maintain records of sales and prospecting activities.
• Maintained open and ongoing communication with clients to meet needs and expectations.
• Secured new opportunities from existing customers to maximize and enhance growth.
• Established relationships with professional services, solutions consultants, client directors, managers, business value consultants, and much more in order to learn as much as possible regarding OpenText culture and solutions.

• Founded company in 2015 as sole proprietor and was the only permanent employee for the last 6 years.
• Oversaw high-quality traditional and digital marketing campaigns from inception to execution.
• Consulted with business executives and marketing/communications departments to identify and document project management needs and marketing objectives.
• Established target market demographics
• Recommended budgets for billables, ads, and communications tactics.
• Suggested campaign proposals according to specific KPIs.
• Encouraged a move away from traditional towards to digital media.
• Coordinated with creative teams as well as subcontractors in order to ensure all pertinent material was delivered within restricted time constraints.
• Provided daily and weekly results in coordination with suppliers.
• Documented campaign results and demonstrated that KPIs were met.
• Managed portfolio of several accounts and projects simultaneously.
• Made on-the-fly adjustments, including campaign modifications and damage control.
• Single-handedly recruited clients, managed their portfolios through the lifecycle of the account, and provided a variety of services depending on their needs, including:

o Media placement , Digital marketing, Social media management, Photography, Commercial video and audio production, Copywriting.

• Developed marketing and communication strategies for various companies in industries such as real estate, automotive, fashion, entertainment, etc
• Analyzed end of campaign results and provided reports to clients
• Established and maintained durable relationships with suppliers, clients, and other strategic industry partners to ensure repeat business
• Completed clerical work– prepared presentations, drafted contracts and invoices

• National media consultant promoted to Acting Sales Director in less than 6 months
• Managed and motivated a team of 4 sales representatives
• Oversaw accounts and sales of associates and closed stagnant deals
• Negotiated and signed supplier contracts
• Employed the use of SalesForce (CRM)
• Trained and mentored interns and new employees