Summary
Overview
Work History
Education
Skills
Timeline
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Andrew Forte

Andrew Forte

Toronto,ON

Summary

Extensive experience in content marketing strategy, promotional tactics, and sales revenue generation. Demonstrated ability to lead cross-functional teams, optimize campaigns, and achieve significant business growth

Overview

4
4
years of professional experience

Work History

Content Strategist

Claynosaurz
Montreal, Quebec
01.2025 - Current
  • Collaborated with cross-functional teams to implement effective marketing campaigns.
  • Leveraged social media platforms to increase brand awareness and customer interaction.
  • Facilitated workshops to train team members on best practices for growth initiatives.
  • Monitored industry trends and competitor activities to inform strategic decision making around product development and marketing efforts.
  • Collaborated with cross-functional teams to coordinate product launches and promotional campaigns.
  • Developed and executed comprehensive marketing strategies to enhance brand visibility.
  • Managed social media accounts, creating engaging content to increase audience interaction.
  • Facilitated team meetings to brainstorm creative ideas for upcoming marketing initiatives.
  • Generated over 500k monthly views on social platforms by implementing strategic content initiatives.

Head of Strategy

Unfungible
Toronto, Ontario
01.2024 - Current
  • Determined business development opportunities and implemented effective strategy for client acquisition.
  • Developed and implemented strategies to increase sales and market share.
  • Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
  • Reviewed and adjusted pricing structures based on market analysis and competitor rates.
  • Monitored key performance indicators to ensure alignment with revenue goals.
  • Coordinated with sales teams to address pricing inquiries and client negotiations.
  • Collaborated closely with executive team members on decision making regarding business strategy and direction.
  • Increased monthly recurring revenue from $20k to over $210k, achieving $2.5 million in total revenue within 15 months.
  • Drove significant growth in LTV to CAC ratio from 0 to 10k to 80k over 15 months, boosting revenue retention.
  • Led training initiatives to optimize client acquisition strategies, fostering team success.

Business Development Manager

Dappd
Toronto, Ontario
06.2022 - 12.2023
  • Identified and targeted specific niches to strategically capture new market share, achieving revenue goals.
  • Developed and managed campaign ads to efficiently source leads and oversee pipeline management.
  • Designed and implemented effective sales funnels to enhance customer acquisition and retention.
  • Increased monthly recurring revenue from $100k to $500k, driving significant business growth.
  • Crafted customized proposals that aligned with client requirements, boosting lifetime value.

Assistant Manager, Growth & Strategy

Eminent IT
Toronto, Ontario
04.2021 - 03.2023
  • Collaborated with marketing teams to align campaigns with brand messaging.
  • Analyzed audience insights to refine target demographics and content focus.
  • Optimized digital advertising campaigns across multiple channels including search engine marketing, display ads, social media ads.
  • Developed engaging content for various social media platforms.
  • Utilized social media to promote products and services.
  • Coordinated social media content across various platforms to enhance brand visibility

Education

Graduate Certificate - Paralegal Studies

CIMT College
Toronto, ON
09-2022

Bachelor of Arts - Business Administration

York University
Toronto
05-2020

Skills

  • Content marketing strategy
  • Promotional strategies
  • Revenue generation
  • Lead acquisition

Timeline

Content Strategist

Claynosaurz
01.2025 - Current

Head of Strategy

Unfungible
01.2024 - Current

Business Development Manager

Dappd
06.2022 - 12.2023

Assistant Manager, Growth & Strategy

Eminent IT
04.2021 - 03.2023

Graduate Certificate - Paralegal Studies

CIMT College

Bachelor of Arts - Business Administration

York University

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Andrew Forte