Andrew Forte
Toronto,ON
Summary
Extensive experience in content marketing strategy, promotional tactics, and sales revenue generation. Demonstrated ability to lead cross-functional teams, optimize campaigns, and achieve significant business growth
Overview
4
4
years of professional experience
Work History
Content Strategist
Claynosaurz
Montreal, Quebec
01.2025 - Current
- Collaborated with cross-functional teams to implement effective marketing campaigns.
- Leveraged social media platforms to increase brand awareness and customer interaction.
- Facilitated workshops to train team members on best practices for growth initiatives.
- Monitored industry trends and competitor activities to inform strategic decision making around product development and marketing efforts.
- Collaborated with cross-functional teams to coordinate product launches and promotional campaigns.
- Developed and executed comprehensive marketing strategies to enhance brand visibility.
- Managed social media accounts, creating engaging content to increase audience interaction.
- Facilitated team meetings to brainstorm creative ideas for upcoming marketing initiatives.
- Generated over 500k monthly views on social platforms by implementing strategic content initiatives.
Head of Strategy
Unfungible
Toronto, Ontario
01.2024 - Current
- Determined business development opportunities and implemented effective strategy for client acquisition.
- Developed and implemented strategies to increase sales and market share.
- Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
- Reviewed and adjusted pricing structures based on market analysis and competitor rates.
- Monitored key performance indicators to ensure alignment with revenue goals.
- Coordinated with sales teams to address pricing inquiries and client negotiations.
- Collaborated closely with executive team members on decision making regarding business strategy and direction.
- Increased monthly recurring revenue from $20k to over $210k, achieving $2.5 million in total revenue within 15 months.
- Drove significant growth in LTV to CAC ratio from 0 to 10k to 80k over 15 months, boosting revenue retention.
- Led training initiatives to optimize client acquisition strategies, fostering team success.
Business Development Manager
Dappd
Toronto, Ontario
06.2022 - 12.2023
- Identified and targeted specific niches to strategically capture new market share, achieving revenue goals.
- Developed and managed campaign ads to efficiently source leads and oversee pipeline management.
- Designed and implemented effective sales funnels to enhance customer acquisition and retention.
- Increased monthly recurring revenue from $100k to $500k, driving significant business growth.
- Crafted customized proposals that aligned with client requirements, boosting lifetime value.
Assistant Manager, Growth & Strategy
Eminent IT
Toronto, Ontario
04.2021 - 03.2023
- Collaborated with marketing teams to align campaigns with brand messaging.
- Analyzed audience insights to refine target demographics and content focus.
- Optimized digital advertising campaigns across multiple channels including search engine marketing, display ads, social media ads.
- Developed engaging content for various social media platforms.
- Utilized social media to promote products and services.
- Coordinated social media content across various platforms to enhance brand visibility
Education
Graduate Certificate - Paralegal Studies
CIMT College
Toronto, ON09-2022
Bachelor of Arts - Business Administration
York University
Toronto05-2020
Skills
- Content marketing strategy
- Promotional strategies
- Revenue generation
- Lead acquisition
Timeline
Content Strategist
Claynosaurz
01.2025 - Current
Head of Strategy
Unfungible
01.2024 - Current
Business Development Manager
Dappd
06.2022 - 12.2023
Assistant Manager, Growth & Strategy
Eminent IT
04.2021 - 03.2023
Graduate Certificate - Paralegal Studies
CIMT College
Bachelor of Arts - Business Administration
York University
Similar Profiles
Kenrick BarnettKenrick Barnett
Digital Content Creator at Dutchpot ChroniclesDigital Content Creator at Dutchpot Chronicles
Tina MaiTina Mai
Digital Marketing Coordinator at SGreenGolf Inc.Digital Marketing Coordinator at SGreenGolf Inc.
Melika TafreshiMelika Tafreshi
Sales Associate at 180 SmokeSales Associate at 180 Smoke
Josette Saint RoseJosette Saint Rose
Assistant Coordinator at WINNERS TJXAssistant Coordinator at WINNERS TJX
MARIT SOSNOFFMARIT SOSNOFF
Content Strategist at Informa TechTargetContent Strategist at Informa TechTarget