ANDREE SIOBHAN MCMANUS
Montreal,QC
Summary
I AM ______________________________________
Creative, passionate and dedicated about serving and helping people through my chosen fields of event planning and the high-end fashion industry. I thrive being a part of a team, possess great motivation, am driven, loyal, highly organized and a people person.
Skills_____________________________________
- Event Planning and Management
- Client and Vendor Relations
- Customer Service
- Retail Sales
- Visual Merchandising
Overview
28
28
years of professional experience
Work History
Freelance Fashion Consultant
Des Vertes et des Pas Mûres, Feline and Francois Beauregard Boutiques
01.2023 - Current
- Provided exceptional customer service, addressing concerns promptly and professionally to maintain client satisfaction.
- Elevated client satisfaction by providing personalized fashion consultations and recommendations.
- Boosted sales revenue through effective upselling and cross-selling of fashion products.
- Assisted in merchandising store displays, resulting in a visually appealing shopping environment.
Sales Manager
Boutique Mousseline
08.2020 - 12.2022
- Manage daily operations of boutique, with emphasis on driving customer engagement and maximizing sales
- Formalize sales process enhancing operations and promoting acquisition of new clients.
- Provide excellence in customer service through effective communication and problem solving
- Boosted sales performance by implementing effective visual merchandising and store layouts
- Maintain professional network of existing and potential clients to expand business opportunities
- Research and capitalized on emerging opportunities to build business and expand customer base
Principal
ASM Events, Production
08.2017 - 06.2020
- Plan and produce corporate and private events in the U.S. and Canada.
- Managed budgets and negotiated with vendors, ensuring cost-effective events without compromising quality.
- Created detailed timelines and budgets for events to meet all deadlines.
Sales Manager
Mariela Boutique
01.2018 - 06.2019
- Managed daily operations of designer boutique that included visual merchandising, marketing and branding, and generating customer engagement through effective communication and problem solving
- My efforts increased sales by 25%.
Group Sales Manager
Ville-Marie Collection Hospitality Group
10.2016 - 07.2017
- Direct sales over $1M for corporate, non-profit and private events for four restaurant properties
- Develop and generate leads to increase sales
- Schedule, book and manage corporate,weddings and private events.
- Create and maintain database and serve as a contact for all vendors and manage relationships
- Network at local and industry events to prospect for new sales leads
- Increased group sales revenue by implementing strategic marketing initiatives and leading a high-performing sales team.
- Recruit and train sales coordinators for all properties
Independent Events Designer
MAP Design
04.2008 - 07.2016
- Designed and produced high-end weddings and corporate events; budgets ranging from $10K to $2M
- Cultivated and grew sales and marketing relationships with key clients
- Developed customized events and promoted repeat business
- Directed the planning and execution of more than 100 events; revenue over $1M
- Directed events at marquee venues in San Francisco, Napa Valley, Sonoma, and Marin County
- Received 20+ endorsements for efficient event production and highest customer satisfaction feedback.
Business Development & Sales Consultant
Shulzies Bread Pudding
12.2012 - 01.2014
- Increased client base by identifying new business opportunities and establishing strategic partnerships.
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decision makers.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
Wedding Event Sales Manager
Boston Café and Catering
06.2011 - 06.2012
- Selling, planning and billing of social events including weddings, corporate and private events.
- Creation of Wedding Packages to increase revenue of the social market. Increased wedding sales by 100% in the first year.
- Personalized event design through marketing and business development initiatives, including special promotions, wedding fairs, and private events
- Designed and managed systems for all aspects of event production
- Demonstrated self-reliance by meeting and exceeding workflow needs.
Event Designer
Taste Catering & Edible Art Inc
02.1996 - 04.2008
- Primary event designer at both the de Young and the Legion of Honor Fine Art Museums
- Events included weddings, museum galas, exhibition openings,corporate and private events
- Designed and produced full-service events on and off-site around the Bay Area (San Francisco, Sonoma County, Marin County, and Silicon Valley)
- Primary event designer at the Palace of the Legion of Honor
- Worked with clients' budgets to design events as per their specific visions, including customized menu planning, floral, tabletop design and full-service event planning
- Managed all operational and finical aspects involved in event planning including staff scheduling, tastings, floor plans, ordering, and production from conception to execution
- Created proposals and billing pre- and post-event
- Increased sales by 20% through business development initiatives; hosted twice a year wedding fair at the Palace of the Legion of Honor
- Maintained strong relationships with all vendors.
Education
Degree - Hotel and Restaurant Management
Algonquin College
Degree - Culinary Arts
Institut de tourisme et d'hôtellerie du Québec
Affiliations
Catering and Event Network (NACE), member International Live Events Association (ILEA), member
International Live Events Association (ILEA), member
Timeline
Freelance Fashion Consultant
Des Vertes et des Pas Mûres, Feline and Francois Beauregard Boutiques
01.2023 - Current
Sales Manager
Boutique Mousseline
08.2020 - 12.2022
Sales Manager
Mariela Boutique
01.2018 - 06.2019
Principal
ASM Events, Production
08.2017 - 06.2020
Group Sales Manager
Ville-Marie Collection Hospitality Group
10.2016 - 07.2017
Business Development & Sales Consultant
Shulzies Bread Pudding
12.2012 - 01.2014
Wedding Event Sales Manager
Boston Café and Catering
06.2011 - 06.2012
Independent Events Designer
MAP Design
04.2008 - 07.2016
Event Designer
Taste Catering & Edible Art Inc
02.1996 - 04.2008
Degree - Hotel and Restaurant Management
Algonquin College
Degree - Culinary Arts
Institut de tourisme et d'hôtellerie du Québec
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