Summary
Overview
Work History
Education
Associations
Languages
Timeline
5b
Andrea Paric

Andrea Paric

Head of Fintech North America
Toronto,ON

Summary

Seasoned and results-driven leader with 20+ years experience of increasing responsibilities in solution digital sales, marketing, product support and management. Recognized as a motivator, and brings strategic vision to all endeavors. Able to initiate and maintain relationships throughout all aspects and levels of business. Have the proven ability to analyze customer needs and tailor solutions and contracts to fit them, while maintaining strong profit margins in service of the company. Successful in creating and implementing strategic sales plans and marketing campaigns to increase revenues, profitability and market share.

Overview

15
15
years of professional experience

Work History

HEAD OF FINTECH NORTH AMERICA

GIESECKE +DEVRIENT EPAYMENTS CANADA INC
10.2021 - Current
  • Lead a successful sales team driving a $25M budget for both card issuance and digital solutions in the fintech space
  • Work with global and local cross-functional departments for the quick enablement of onboarding, change management and chip profile requirements by region
  • Define global fintech roadmap for both bespoke and standard offerings including pricing, negotiation and contract management
  • Design and architect customer centric processor and program managed models across multiple countries
  • Launched first metal card for fintech in Canada
  • Identified and coordinated the launch of new card body form factor through Munich Innovation Lab with one of US largest fintech issuers – ( launching Feb 2025)
  • Integrated with multiple technology partners identifying gaps and streamlining processes
  • Identify client needs for issuance and fraud mitigation through G+D product suite or through R+D projects

SENIOR SALES EXECUTIVE

GIESECKE +DEVRIENT EPAYMENTS CANADA INC
03.2014 - 10.2021
  • Senior enterprise owner for of all sales and client support resources while working with Schedule 1 Financial Institutions
  • Leader of mobile security in Canada with $ 3.2B global revenue
  • Provided strategic leadership and oversight to the overall development and growth initiatives that resulted in increased market share
  • Promoted G&D’s product and service portfolio, seizing cross selling opportunities to offer an optimum solution of the key accounts and complemented it by a tailored price strategy
  • Responsible for over $20M international portfolio, with increased sales revenues year over year
  • Established and nurtured a balanced relationship matrix from all levels of the organization
  • Defined and created a consistent strategic account plan and effective business strategies to ensure that sales targets were reached
  • Head the negotiation of local and international client contracts, service level agreements, contract renewals and extensions
  • Successfully launched and implemented one of G&D’s first personalized digital solutions globally

TERRITORY SALES MANAGER

RITCHIE BROS AUCTIONEERS LTD
10.2012 - 03.2014
  • Company Overview: Largest global industrial auction company with 42 worldwide locations
  • Key Account Sales Manager for publicly traded company with over $3.9B in gross auction proceeds
  • Responsible for over $25M in consignments in one of Ontario’s key market
  • Divesting & monetization of hard assets for organizations that are in flux, right sizing and entering into bankruptcy proceedings
  • Developed underperforming accounts through innovative marketing ideas
  • Re-aligned and re-develop relationships with the financial industry to increase RFP participation by 50%
  • Developed account goals and business plan with existing customers to maximize profitability of transactions and promote company’s turnkey solution
  • Uncovered sales opportunities based on market assessments to penetrate contractor and Financial sectors
  • 2013 Recipient of 'Ritchie Bros Top Commission Rate' award for Canada
  • Largest global industrial auction company with 42 worldwide locations

NATIONAL WARRANTY MANAGER

STRONGCO EQUIPMENT
04.2010 - 10.2012
  • Company Overview: Volvo Construction Equipment’s largest dealer in North America
  • National Manager for Canada with over $400M in revenues and 600 plus employees
  • Responsible for over $13M in warranty recovery for 27 branches across the country
  • Provided leadership and innovative direction to the product support decisions across Canada
  • Re-aligned and re-developed product support relationships with OEM suppliers
  • Established national efficiencies and programs to increase product support revenue
  • Uncovered sales opportunities based on market assessments to penetrate contractor and governmental business
  • Increased recovery rate by 20% while vendor restructured warranty incentives
  • Support Sales and Product support teams with bundling of services
  • Volvo Construction Equipment’s largest dealer in North America

Education

Bachelor of Applied Arts And Science - Mathematics And Specialist in French Linguistics,

University of Toronto
Toronto, ON
01.2000

Chef Training - Honors

George Brown College
01.2001

Associations

  • Board Member Canadian Prepaid Providers Organization
  • Member of Mobey Forum
  • Women in Payments
  • Payments Canada

Languages

English
Native or Bilingual
French
Native or Bilingual
Croatian
Native or Bilingual
Italian
Limited Working

Timeline

HEAD OF FINTECH NORTH AMERICA

GIESECKE +DEVRIENT EPAYMENTS CANADA INC
10.2021 - Current

SENIOR SALES EXECUTIVE

GIESECKE +DEVRIENT EPAYMENTS CANADA INC
03.2014 - 10.2021

TERRITORY SALES MANAGER

RITCHIE BROS AUCTIONEERS LTD
10.2012 - 03.2014

NATIONAL WARRANTY MANAGER

STRONGCO EQUIPMENT
04.2010 - 10.2012

Chef Training - Honors

George Brown College

Bachelor of Applied Arts And Science - Mathematics And Specialist in French Linguistics,

University of Toronto
Andrea ParicHead of Fintech North America