Skilled Advertising Sales Representative with 28.5 years of expertise in lead generation, new business development and account development. Successful in connecting with prospective customers by phone, email, in person and through online platforms. Learned very quickly to adapt working from home for 3 years during the pandemic.
Overview
29
29
years of professional experience
Work History
Media Sales Consultant
Postmedia Network / Sudbury Star
10.1994 - 05.2023
Helped customers in determining design and layout of sold and spec ads.
Made outbound calls to existing customers to upsell advertising packages.
Created and presented media and advertising packages to prospective customers.
Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
Developed strong relationships with advertisers and negotiated pricing following established procedures.
Prepared and delivered sales presentations to businesses to sell new advertising programs.
Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
Utilized effective marketing techniques to increase brand recognition.
Used cold calling to reach out to local business owners needing new advertising products and services.
Skilled at working independently and collaboratively in a team environment.
Self-motivated, with a strong sense of personal responsibility.
Proven ability to learn quickly and adapt to new situations.
Worked well in a team setting, providing support and guidance.
Managed time efficiently in order to complete all tasks within deadlines.
Demonstrated respect, friendliness and willingness to help wherever needed.
Excellent communication skills, both verbal and written.
Passionate about learning and committed to continual improvement.
Organized and detail-oriented with a strong work ethic.
Developed and maintained courteous and effective working relationships.
Participated in team projects, demonstrating an ability to work collaboratively and effectively.
Cultivated interpersonal skills by building positive relationships with others.
Education
Bachelor of Arts - Physical And Health Education
University of Western Ontario
London, ON
10.1986
Skills
Client Satisfaction
Technical Management
Script Writing
Customer Interaction
New Product Information
Professional Relationships
Customer Needs Assessments
Media Kits
Outbound Calls
Professional Development
Effective Presentations
Training Seminars
Prospecting and Cold Calling
Effective Customer Communication
Recommend Strategies
Outdoor enthusiast
Hiking, golfing, fishing (summer and winter), snowshoeing
Timeline
Media Sales Consultant
Postmedia Network / Sudbury Star
10.1994 - 05.2023
Bachelor of Arts - Physical And Health Education
University of Western Ontario
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