Andre Hendra
Pasadena
Summary
5+ years experience driving product strategy, UX design, and roadmap development across global industries. Proven delivery of user-focused solutions aligned to business objectives.
Overview
11
11
years of professional experience
Work History
Product Manager | UX Designer
Contract
01.2022 - Current
- Worked in close collaboration with product managers and engineers to design mobile apps and websites.
- Deliverables include wireframes, prototypes, and high-fidelity designs using Figma and Sketch
- Clients include Techfleet, Netflix TV Series, Gemini Entertainment Group
UX & Graphic Designer
Ceragem International.imc
03.2023 - 03.2024
- Led design efforts, concept through completion, aligning content and messaging to the company brand.
- Worked in close collaboration with product managers to optimize the user experience to align it with requirements and business goals.
- Established digital marketing strategies by defining target audiences, using social media, increasing sales by over 7%.
Assistant Designer
Lusive Decor
10.2021 - 04.2022
- Managed project details and reporting ensuring a smooth production workflow at Lusive Studio.
- Collaborated with the marketing team to create assets for social media and print promotions.
Graphic Designer & Marketing Assistant Part Time
Fullerton College
08.2018 - 05.2020
- Developed print materials, brochures, banners, and signage.
- Created social media graphics that drove user engagement and increased online visibility.
Graphic Designer Intern
Adler & Associates Entertainment
07.2019 - 09.2019
- Designed graphic artwork, including movie posters and print packaging.
- Created promotional materials for home videos, social media, and video-on-demand releases.
Graphic Designer & Marketing
Lafonn LLC
08.2017 - 08.2018
- Created visual content for jewelry store branches across multiple states.
- Assisted with event planning and execution for trade shows.
- Coordinated customer and store interactions, including product orders and shipments.
Senior Graphic Designer & Marketing
JAC Recruitment
10.2014 - 12.2016
- Led cross-functional teams of UI/UX designers and engineers to develop the JobNext app
- Redesigned the company’s website, enhancing user experience 25% increase in engagement.
- Maintained design system and guidelines for the company website to align with unified branding.
Education
Bachelor of Arts - Creative Multimedia
Limkokwing University
Malaysia, CyberjayaSkills
- Product Strategy, UX/UI Design
- Information Architecture, Service Design
- Wireframes, Prototypes
- Design Systems, Component Libraries
- UX Research, Usability Testing
- Figma, Adobe Creative Suite
Timeline
UX & Graphic Designer
Ceragem International.imc
03.2023 - 03.2024
Product Manager | UX Designer
Contract
01.2022 - Current
Assistant Designer
Lusive Decor
10.2021 - 04.2022
Graphic Designer Intern
Adler & Associates Entertainment
07.2019 - 09.2019
Graphic Designer & Marketing Assistant Part Time
Fullerton College
08.2018 - 05.2020
Graphic Designer & Marketing
Lafonn LLC
08.2017 - 08.2018
Senior Graphic Designer & Marketing
JAC Recruitment
10.2014 - 12.2016
Bachelor of Arts - Creative Multimedia
Limkokwing University
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