Summary
Overview
Work History
Education
Skills
Timeline
Generic

Analisa Gutierrez

Los Angeles

Summary

Creative and self-motivated professional with a strong background in management and driving company growth. Skilled in leading teams, executing projects from concept to completion, and collaborating effectively with diverse groups. Proven ability to mentor and train others while maintaining a results-driven approach. Passionate about storytelling and delivering high-quality work in fast-paced environments.

Overview

6
6
years of professional experience

Work History

Associate Media Manager

Topdrawer
11.2023 - 09.2024
  • Led end-to-end creative content production, including pre-production (storyboarding, shot lists, script writing), production (shooting and direction), and post-production (editing and caption writing), consistently generating 5-25k views per post.
  • Increased Instagram following by 4.5k in 4 months through strategic content planning and targeted growth initiatives, driving higher foot traffic to stores, resulting in sold-out products and a measurable increase in sales and ROI.
  • Authored and distributed press releases that played a key role in the successful grand opening of a store, leading to media tours and interviews conducted with local magazines and newspapers.
  • Streamlined operational processes and workflow to increase the efficiency of team performance and resource allocation.
  • Introduced and secured impactful influencers aligned with the company's mission, cultivating strong, long-term relationships that drove consistent brand engagement and collaboration.

Studio Tour Guide

NBC Universal Studios
01.2023 - 05.2024
  • Performed live, engaging up to 190 guests per tour, on Universal's 60-minute "World-Famous Studio Tour" four times daily, utilizing a combination of memorized script and improvisation.
  • Received numerous positive reviews from guests, reflecting strong communication skills and in-depth knowledge of tour subjects.
  • Improved group safety by vigilantly monitoring tour participants and implementing strict adherence to safety guidelines.


  • Participated in continuing education opportunities to stay current on industry trends and best practices.

General Manager

Lyric Hyperion Theatre & Cafe
12.2021 - 12.2022
  • Managed box office operations, including ticket sales, production logistics, and technical direction, while also overseeing kitchen and café services to ensure seamless daily operations and outstanding customer service.
  • Drove revenue growth by managing social media, directing a sold-out production, and implementing strategic marketing initiatives and promotional campaigns, while actively seeking collaborations to attract new audiences.
  • Managed inventory and financial operations, ensuring accurate stock levels, controlling costs, and maintaining profitability through effective budgeting and expense management.


Teacher

Los Angeles Music & Art School
08.2021 - 08.2022
  • Implemented the Curriculum Map and Student Assessment forms to plan and align lessons with the National Core Arts Standards in drama for my original "Acting for the Camera" class, taught to two age groups (6-15).
  • Enhanced the academic program by collaborating with industry professionals, including hosting masterclasses with experts from Apple TV and Disney+, providing students with exclusive insights and learning opportunities.
  • Differentiated instruction to accommodate diverse learning needs, ensuring each student had an equal opportunity for success.
  • Taught students scriptwriting and directing, empowering them to create their own material, and subsequently produced and directed the school's first-ever film festival, which was highly successful.

Account Executive

RealSelf
06.2021 - 12.2021
  • Served as the initial business contact for the doctor client and was responsible for onboarding, engagement, and up-selling.
  • Met and exceeded sales and engagement plan targets by building client relationships based on proper expectations and a mapped path to client success.
  • Managed a book of business from onboarding to contract initiation: account start-up, technical support, conflict resolution, quarterly reviews, account optimization, and upsells.

Studio Manager

Candid Co.
08.2018 - 07.2021
  • Exceeded sales quotas through effective sales strategy and business planning, maintaining the store's position in the top 3 sales ranking nationwide.
  • Provided motivational, individualized coaching through one-on-one meetings with sales team members to identify hurdles and implement tailored strategies for improved performance.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.


  • Ensured that the retail operation adhered to all policies and procedures relating to security, health, and safety for employees and customers.
  • Implemented CRM systems for better tracking of leads, improving follow-up processes and communication within the company.

Education

Bachelor of Fine Arts - Drama

New York University

High School Diploma -

Los Angeles County High School For The Arts

Skills

  • Relationship building and management
  • Written and verbal communication
  • CRM management
  • Content development

Timeline

Associate Media Manager

Topdrawer
11.2023 - 09.2024

Studio Tour Guide

NBC Universal Studios
01.2023 - 05.2024

General Manager

Lyric Hyperion Theatre & Cafe
12.2021 - 12.2022

Teacher

Los Angeles Music & Art School
08.2021 - 08.2022

Account Executive

RealSelf
06.2021 - 12.2021

Studio Manager

Candid Co.
08.2018 - 07.2021

High School Diploma -

Los Angeles County High School For The Arts

Bachelor of Fine Arts - Drama

New York University

Similar Profiles

CREATE PROFILE
Analisa Gutierrez