Amy Ryan

• Worked on RFPs, builds client-facing decks
• Compiled and managed lists of existing customers, quality, and ID opportunities
• Maintained and cultivated day-to-day relationships with agency clients, brands, and vendors
• Established and maintained campaign KPIs, reporting requirements through work with inside sales, development, data, and product teams
• Built and distributed audience and data segments according to client's campaign goals
• Introduced new ideas and process improvements to internal teams based on client feedback.
• Managed email cadences, lead generation, and sales metrics

• Managed up to 40 client projects simultaneously
• Monitored time on site, conversion rate, qualified leads, and resource allocations
• Maximized project value based on KPIs, including SEO, conversion rate, customer acquisition, and CLV
• Completed quarterly assessments of campaign performance based on KPIs to implement operational improvements and increase client ROI
• Performed account reviews and preparation for account reviews annually

• Prospected for new business through networking, community outreach and customer referral generation to maximize revenue, averaging $2.5M per quarter net SR
• Produced and executed loan packages, and performed loan servicing functions to check compliance with applicable terms and conditions to mitigate potential losses
• Supervised branch operations and made continuous improvements in each area.
• Facilitated culture of open and constructive communication by actively taking part in and contributing to team meetings and development activities; encouraged knowledge shares to to encourage team growth
• Sourced solutions for financially underserved and vulnerable client base by connecting clients with Licensed Insolvency Trustees, creating short-term budgeting templates, and fostering working relationships with local businesses and not-for-profits

• Created positive customer experience by understanding and meeting customers service needs by providing primary customer support to internal and external customers
• Maintained customer satisfaction survey results in top 10%, with forward-thinking strategies focused on addressing customer needs and resolving concern
• Clarified customer issues and determined root cause of problems to resolve product or service complaints.

• Achieved top performance by strategically adapting to rapidly changing, competitive environment, ranking as top 3 performer nation-wide throughout employment
• Provided accurate information about promotions, customer programs and products, helping drive high customer retention.
• Tracked daily/weekly/quarterly metrics and used reported data to supply updates via CRM tools of sales/customer/funnel activity
• Functioned as first line of contact for client problem resolution, troubleshoot customer issues, and provide solutions by collaborating with internal company contacts
• Used mediation techniques to facilitate communication with to further understanding in client/company disputes, and to guide toward mutual agreement

• Worked closely with organizational leadership and board of directors to guide operational strategy
• Planned and organized special events and solicited corporate and community donations to raise capital
• Supported cash flow management by developing projections for annual donations, sales, and grants
• Researched grant and bursary opportunities which corresponded with organizational mission and objectives, coordinating preparation and submission of applications.
• Designed, organized, and implemented orientation program for incoming and returning student volunteers
• Coordinated and deployed bi-annual peer counseling training sessions via continued liaison with provincial mental health initiatives
• Organized and moderated status meetings to offer insights into quarterly and annual strategic planning
• Built and maintained community relationships to provide on-going dial-in support to persons in underserved rural areas