Amna Hasan
Mississauga,Canada
Summary
A business graduate. Diverse individual proven to be dependable, organized and efficient. Seeking opportunity to become a valued member of your team and help meet organization goals.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Store Front Associate
Al Kabab
Mississauga, Canada
12.2023 - Current
- Greeted customers professionally and provided assistance with the menu,
- Organized and maintained cleanliness of the store,
- Assisted in taking customer orders and providing recommendations,
- Communicated clearly with kitchen staff regarding order specifics,
- Stocked front-of-house supplies such as napkins, utensils and straws,
- Processed payments accurately and efficiently using POS system.
Social Media Executive
Mad Media
Karachi
11.2022 - 02.2023
- Social Media brand management (Yara the store, Function gym, seventh heaven, HR first and Club 76),
- Developed and implemented comprehensive social media strategies to increase brand awareness and engagement for our clients,
- Created engaging visuals for social media platforms such as Instagram, Facebook and LinkedIn with the graphic designer team,
- Compiled monthly reports on performance metrics of all social media channels for clients to track their marketing campaigns,
- Worked closely with marketing team to align social media activities with overall business objectives,
- Tracked KPIs such as followers, impressions, reach and engagements on a bi-weekly basis,
- Contributed ideas during strategic and conceptual brainstorming sessions,
- Prepared monthly calendar to manage online content across multiple platforms,
- Established and maintained working relationships with clients, influencers and public figures,
- Handled various client's social media pages and uploaded quality posts, improving their overall traffic,
- Assisted the senior management by creating mood boards for client's campaign shoots.
Management Trainee
String Media
Karachi
02.2022 - 11.2022
- Handled client PR campaigns and executions in collaboration with senior PR manger,
- Prepared content and creatives for brand,
- Assisted in the creation of marketing materials such as emails, newsletters, and website copy,
- Maintained up-to-date knowledge of new technologies related to social media marketing eg: Meta Business Suite,
- Implemented social media strategy and execution, overseeing all social media channels to track activity,
- Collaborated with senior management to ensure successful implementation of marketing plans,
- Achieved a strong, visible social media presence for clients and continuously monitor online public
relations to ensure the success of client campaigns, - Develop the company's first official blog "Fashion Forward Pakistan" focusing on entertainment news and on-going fashion trends,
- Independently developed and wrote a social media marketing plan for our client "OPTP" that generated more than desired results.
Human Resource Intern
Atlas Honda Limited
Karachi
08.2021 - 09.2021
- Recorded survey responses of AHL employees regarding AHL culture and values,
- Overviewed and studied employee personal files,
- Created letters of appointment for AHL factory employees and entered employee data in software,
- Organized and maintained personnel records in a secure database,
- Provided administrative support to HR team members including tracking of vacation days and other employee benefits,
- Advised managers on how to handle disciplinary issues with employees appropriately.
Education
BBA - Marketing
SZABIST
Karachi, Pakistan06-2023
Skills
- MS Word
- MS Excel
- MS Power point
- Adaptive
- Strong verbal and written communication
- Team Player
- Social Media Digital Marketing
- Administrative Support
- Supporting Projects
Certification
- Google Ads Video Certification,
- Google Ads Creative Certification
Languages
English
Native/ Bilingual
Relevant Experience
- Media Planning Project (2022)
worked on META ads manager to promote "GiftVilla" on it's social media platforms to bring more traffic and sales to the business.
- HR Director - SZABIST Social Science Society (2022)
Responsible for hiring suitable candidates, currently leading a team of 12 members and keeping the society active through engaging activities.
- Advertising Project (2021)
prepared a Coca Cola ad based on our own theme and tag line featuring famous youtuber Hamza Ibrahim.
- Marketing Principle- How brands market their products (2020)
Observed Colgate-Palmolive's brand portfolio, chose 3 products and did a detailed analysis on target market, positioning, value proposition, point of differentiation, advertisements and CSR activities of each product.
Timeline
Store Front Associate
Al Kabab
12.2023 - Current
Social Media Executive
Mad Media
11.2022 - 02.2023
Management Trainee
String Media
02.2022 - 11.2022
Human Resource Intern
Atlas Honda Limited
08.2021 - 09.2021
BBA - Marketing
SZABIST
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