Amanda Demello
Orange,CA
Overview
8
8
years of professional experience
Work History
Loyalty Program Specialist
Anaheim Ducks
01.2021 - Current
- Building long-term, loyal membership by providing top-notch rewards program for over 20,000 season ticket holders, plan members and guests enrolled.
- Manage all functionality including the creation, implementation and daily maintenance of loyalty platform to drive fan interaction and brand association.
- Created dashboard for tracking loyalty engagement and including detailed report measuring programs successes and areas for improvement.
- Improved overall program utilization through data analysis and evaluation of key performance indicators.
- Procured items for rewards platform and maintain budget spreadsheet tracking including invoices for Ducks Dollars, discounts.
- Worked alongside multiple departments to outline and implement program plans and objectives.
- Utilized specialized software to manage loyalty platform administration.
Membership Services Coordinator
Oakland Athletics
01.2018 - 01.2021
- Established membership loyalty, with member event planning and execution.
- Cultivated impactful relationships with customers and drove business development by delivering product knowledge.
- Drove revenue growth through upselling additional services or memberships to existing clients when appropriate.
- Established strong relationships with members, fostering a sense of community and loyalty within the organization.
- Helped members navigate systems, pay for services and resolve different concerns.
- Played an instrumental role in developing new membership programs and experiences.
Guest Research Specialist
Walt Disney World Resort
11.2017 - 03.2018
- Collected data through various means such as in person interviews, emails, and focus groups to analyze and discover improvements across the Walt Disney World Resort.
- Produced actionable information that improved the parks future for guests.
- Performed correct methodology to meet a survey quota, while also assisting guests with any comments or concerns.
- Provided logistical support for the research operation.
- Conducted high quality surveys while maintaining personal pre-set goals.
Membership Services Lead
Tampa Bay Rays
01.2017 - 01.2018
- Processed and audited transactions, including purchases and payments on memberships.
- Provided in-depth information to customers regarding membership benefits and policies.
- De-escalated problematic customer concerns, maintaining calm, friendly demeanor.
- Prepared marketing materials that would be sent out to members, which detailed new events, promotions and activities that were coming up.
- Scheduled and assigned daily work and activities for membership game day staff.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
Education
Bachelor of Science - Sport Management
University of Tampa
Tampa01.2016
Skills
- Effective communication
- Analytical problem-solving
- Strategic leadership skills
- Development of promotional content
- Customer loyalty portal oversight
- Proficient in Microsoft Office
Timeline
Loyalty Program Specialist
Anaheim Ducks
01.2021 - Current
Membership Services Coordinator
Oakland Athletics
01.2018 - 01.2021
Guest Research Specialist
Walt Disney World Resort
11.2017 - 03.2018
Membership Services Lead
Tampa Bay Rays
01.2017 - 01.2018
Bachelor of Science - Sport Management
University of Tampa
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