A business graduate with 4+ years of extensive managerial experience in sales, marketing and merchandising in fashion retail. Focused on driving the business with strong customer relationships and dynamic marketing plans to scale positive growth for the company. I have been part of the pilot team for TED BAKER, INDIA as a manager to lay down the foundation of a million-dollar business in the new market territory. This was achieved with stronger relationship management skills, and improvised marketing tactics to quickly penetrate in the market. The brand observed a quick growth in the year 2021-22 of 7% in comparison to the projected growth of 4% compared to the previous financial year’s numbers. I also initiated a marketing activity during the brand launch which helped drive a sustainable customer database and a sudden spike in the brand followers on various social media handles by over 20 %.