Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic

ALLEN LOVATT

Hamilton,ON

Summary

Results-driven General Sales Manager proficient in [Industry] products. Specialized in increasing sales and maximizing team success. Talented motivator and leader with a decisive, hardworking and resourceful approach.

Overview

21
21
years of professional experience
6
6
Certification

Work History

Owner / Content Creator

LISTRIGHT.CA
12.2022 - Current
  • Applied current editing and photography tools to tell great stories.
  • Created dynamic graphics and pieces to increase website and social media traffic.
  • Implemented strategies and tactics to grow followers on social media channels.
  • Developed original content using social listening and independent sources.
  • Prepared bank deposits and handled business sales, returns and transaction reports.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Put together realistic budgets based upon costs and fees for successfully operating business.
  • Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
  • Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.

STORE MANAGER

BURLINGTON HYUNDAI
06.2021 - 12.2022
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Assisted with hiring, training and mentoring new staff members.
  • Maximized sales through excellent customer service and adherence to standard practices.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Promoted team collaboration, performance, and efficiency by fostering healthy environments focused on mutual success.

DIRECTOR OF DIGITAL MARKETING

BANKO MEDIA
03.2020 - 06.2021
  • Planned and executed web, SEO, database marketing and social media advertising campaigns.
  • Increased brand awareness through creation and management of social media channels, boosting social media engagement by [Number]%.
  • Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
  • Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
  • Monitored and analyzed market and competitor metrics to inform digital marketing strategies.
  • Created and distributed monthly SEO reports to notify clients of site traffic, goals and KPIs.

GENERAL SALES MANAGER

AUTO VALUE HYUNDAI
01.2013 - 03.2020
  • Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
  • Applied established sales techniques and persuasive communication skills to meet personal sales objectives.
  • Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.

Education

Certificate of Technical Studies - Full Stack Development & Computer Sciences

University of Toronto
Toronto, ON
04.2021

Diploma - Business Marketing

Mohawk College of Applied Arts And Technology
Hamilton, ON
05.2010

Skills

  • Product Knowledge
  • Profit and Revenue-Generating Strategies
  • Persuasive Negotiations
  • Market Intelligence
  • CRM Software
  • Market Research
  • Goal Attainment
  • Goals and Performance
  • Sales Planning and Implementation
  • Staff Meetings
  • Customer Service
  • Sales Expertise
  • Profitability Improvement

Accomplishments

  • Managed the Presidents Award winning sales team at Auto Value Hyundai..
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Supervised team of 11 staff members.

Certification

  • OMVIC Certified
  • Full Stack Web Developer
  • Advanced User of Microsoft Excel
  • Professional Content Creator

Timeline

Owner / Content Creator

LISTRIGHT.CA
12.2022 - Current

STORE MANAGER

BURLINGTON HYUNDAI
06.2021 - 12.2022

DIRECTOR OF DIGITAL MARKETING

BANKO MEDIA
03.2020 - 06.2021

GENERAL SALES MANAGER

AUTO VALUE HYUNDAI
01.2013 - 03.2020

Certificate of Technical Studies - Full Stack Development & Computer Sciences

University of Toronto

Diploma - Business Marketing

Mohawk College of Applied Arts And Technology

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