ALICE HUANG

• Exceeded sales quotas and increased profitability through effective sales strategy and business planning
• Established strong relationships with key industry partners and clients, leading to repeat business and referrals.
• Identified opportunities for growth by conducting market research and analyzing competitor strategies.
• Organized successful site visits for potential clients, highlighting the hotel''s features and demonstrating its value as a destination venue.
• Proficiently engaged in contract negotiation processes, skillfully crafting agreements that not only served the best interests of the hotel but also involved educating clients on aligning with our contractual clauses. Through strategic negotiation, ensured mutually beneficial outcomes and strengthened collaborative partnerships with clients.
• Participated in industry events such as trade shows and conferences to network with potential clients and promote the hotel brand.

Achievements

• Exceeding 120%+ of the total 2023 Room quota
• Exceeding 120%+ of the total 2023 F&B quota

• Under the general guidance and supervision of the Director of Sales and two Senior Sales Managers. Administrative support to the following market segments: Canadian Association, Tour & Travel, Entertainment and Airline Air Crew.
• Prepare proposals & contracts.
• Support the overall administration of the sales department; vacation requests, purchase orders, travel authorizations and Sales Incentive Plan.
• Provides daily support for customers’ enquiries in a professional and timely basis
• Assist Sales Managers with preparation for trade shows and associated sales travel including completion of purchase orders, registration, accommodation, flights, sales kits and client gifts.
• Assist with familiarization trips and site inspections as required.

• Managed Corporate, Wholesale, and Group markets, overseeing Consortia accounts such as CWT, Ten Group, and Flight Center.
• Conducted regular sales activities and calls to corporate and wholesale accounts.
• Conducted market analysis and surveys on competitor hotels, devising strategic plans to enhance Occupancy, ADR, and RGI targets.
• Maintained relationships with Online Travel Agencies (OTAs) and existing domestic and inbound wholesales.
• Actively prospecting new accounts, invited key potential clients to the hotel for site inspections and entertainment.
• Perform other tasks, projects and assignments as designated by Hotel Management

Achievements

• Demonstrated consistent success by achieving individual incentive goals for four consecutive months.

• Managed corporate and wholesale accounts. Oversaw five banking corporate accounts, consulates accounts, and entertainment background corporate accounts, ensuring strong connections with bookers and key contacts.
• Conducted market analysis and weekly competitor hotel surveys, devising strategic plans for the leisure segment when needed.
• Targeted mini groups from travel agencies, particularly during weekends and public holidays.

Achievements

• Successfully launched promotions during weekends and public holidays, resulting in a 25% increase in leisure segment revenue compared to 2015.

• Achieved a strong start in the leisure segment in early 2017 by launching successful promotions during the Chinese Lunar New Year period, surpassing the budget by YTD February. • Collaborated closely with Ctrip to develop a Disney package targeting leisure guests in 2016, resulting in over 400 bookings.

• Assist in the preparation of a hotel market overview
• Compilation of research material in relation to a specific project
• Assist in the preparation of Acquisition & Development Feasibility Charts/Presentation/Date updates
• Assist in planning office events