Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Alexie Harrison

Summary

Creative and driven Entertainment Blogger with a proven track record of increasing website traffic and engagement. Skilled in Google Analytics, SEO research, Adobe Suite, Microsoft Office, and Canva Pro. Excels in developing content strategies aligned with a company's mission and target audience. Possesses excellent communication skills and builds strong relationships with industry experts, influencers, and other bloggers.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Entertainment Blogger

Kindling Media
03.2023 - Current
  • Researched and wrote informative blog posts on Toronto's culinary scene, city events and cannabis-related topics, resulting in a 50% significant increase in website traffic and engagement.
  • Developed SEO strategy, content planning and calendars aligned with the company's mission and target audience, ensuring brand consistency across all channels, substantially boosting organic search rankings and online visibility.
  • Built strong relationships with industry experts, influencers, and bloggers, resulting in guest posting opportunities, increased social media following, and broader reach for the company's brand.

Community Manager

GG The Label
06.2021 - Current
  • Consistently achieved a 14% growth in followers and maintained a steady 8% engagement rate across multiple social media platforms.
  • Developed on-brand content, collaborated with influencers and partners, and planned/created compelling posts, stories, and campaigns in close coordination with the marketing team.
  • Delivered exceptional customer support, addressing inquiries and concerns while also cultivating brand advocacy within the community by identifying potential brand ambassadors.

Script Writer

HipHopDX
10.2022 - 11.2023
  • Crafted engaging and informative scripts for short-form videos on TikTok, Instagram, and Snapchat, covering diverse entertainment topics, including music artists and emerging trends, to provide valuable story-telling.
  • Conducted market research into a variety of music industry related topics to formulate informed and accurate scripts.
  • Developed content strategies aimed at conciseness and accessibility which resulted in 1 million+ views per video, a 40% increase in impressions, a 7% increase in engagement rate, and a 35% increase in web traffic.

Entertainment Blogger

Lapis Division
01.2021 - 03.2023
  • Successfully expanded Lapis Division's online presence, growing its follower base from zero to 12,000 within a two-year timeframe.
  • Authored Instagram articles featuring comprehensive reviews and analyses of various subjects, including new music releases, albums, artists, movie characters, and television.
  • Curated social media content by implementing SEO strategies, formatting social media posts, graphic design, and content calendars.

Education

Certificate - Tourism -Travel Studies

Fanshawe College
London, ON
06.2023

Diploma - Public Relations

Conestoga College Institute of Technology And Advanced Learning
Kitchener, ON
06.2021

Skills

  • Creative Writing
  • Content Strategy Development
  • SEO Research & Optimization
  • Adobe Suite
  • Microsoft Office
  • Canva Pro
  • Organizational Skills
  • Markets Research
  • Article Writing
  • Research and Interviews
  • Work Copywriting
  • Script and Scenario Design

Certification

  • TICO Education Standard Travel Counsellor
  • Certification Google Analytics
  • HubSpot Social Media Marketing Certification
  • Meta Ads Certification

Timeline

Entertainment Blogger

Kindling Media
03.2023 - Current

Script Writer

HipHopDX
10.2022 - 11.2023

Community Manager

GG The Label
06.2021 - Current

Entertainment Blogger

Lapis Division
01.2021 - 03.2023

Certificate - Tourism -Travel Studies

Fanshawe College

Diploma - Public Relations

Conestoga College Institute of Technology And Advanced Learning

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Alexie Harrison