ALEXANDRA HARDES
Thornhill
Summary
Hardworking and enthusiastic about the sales field, I bring over 5 years of experience, including in-person sales, and a continual drive to learn new skills. As a high-ticket sales representative with 2+ years of expertise, I specialize in high-level, detail-focused sales across various industries and offers. Driven, consistent, and highly motivated, I thrive on achieving success. My key strength is my thorough understanding of the sales process, which enables me to effectively close high-level prospects. I also offer strong organization, relationship-building, and problem-solving abilities that contribute to group success.
Overview
16
16
years of professional experience
Work History
Owner and Nutritionist
Alexandra Birch LLC.
03.2021 - Current
- Drove business growth by managing the full sales cycle, from lead generation and client consultations to closing and service delivery
- Built lasting client relationships through personalized one-on-one coaching, addressing fertility and hormone health concerns with customized nutrition strategies, lifestyle modifications, and specialized testing
- Demonstrated consultative selling by conducting in-depth client assessments, presenting tailored solutions, and ensuring client buy-in through clear communication and value-driven proposals
- Managed client onboarding, retention, and satisfaction through continuous support, education, and proactive follow-ups
- Combined business ownership responsibilities with service delivery, overseeing marketing, sales, and administrative operations to ensure business success
Life Coaching
Tides and Loli Inc.
05.2018 - Current
- Delivered personalized coaching sessions focused on mindset, stress management, and emotional well-being, helping clients achieve meaningful lifestyle improvements
- Built strong client relationships through empathetic listening, clear communication, and consistent support
- Developed customized coaching plans based on individual goals, driving client progress and long-term engagement
Software Sales And Marketing Consultant
09.2022 - 03.2024
- Delivered high-impact sales and marketing consulting services for major telecom and government clients under strict confidentiality agreements
- Developed tailored marketing strategies and sales proposals, driving business growth and securing key client accounts
- Managed client relationships through consultative selling, ensuring trust, long-term partnerships, and successful project outcomes
- Navigated complex enterprise sales environments with discretion, consistently meeting or exceeding sales targets
Online Overseas English Teacher
NOVA Holdings
01.2018 - 11.2019
- Built strong client relationships by creating a welcoming and engaging online learning environment, fostering trust and rapport from the first interaction
- Delivered personalized learning experiences by quickly assessing individual client needs, ensuring tailored instruction that drove repeat bookings and client loyalty
- Maintained a 90% retention rate through consistent excellence in service delivery, resulting in being fully booked for one-on-one sessions over group classes
- Demonstrated active listening, empathy, and effective communication to ensure clients felt supported, understood, and motivated to improve
- Provided constructive feedback with clarity and encouragement, fostering continuous improvement and positive client experiences
Sales, Management, Enrollment Lead
lululemon athletica
07.2011 - 02.2018
- Educator (Entry-Level Sales Associate): Gained foundational experience in customer service and sales, delivering an exceptional in-store experience while promoting Lululemon's culture and product lines
- Key Leader (First-Level Management): Progressed to a leadership role, supporting daily operations, assisting with staff training, and overseeing customer interactions
- Played a pivotal role in achieving sales targets and ensuring an excellent store environment
- Assistant Manager: Managed the team in alignment with company goals, handling store operations, coaching associates, and driving sales performance
- Focused on talent development and operational excellence
- Personal Development Enrollment Lead: Transitioned into an office-based role, focusing on driving employee engagement and enrollment in the company's personal development initiatives
- Led efforts to inspire and encourage staff to fully embrace and participate in training programs, ensuring high participation and buy-in to the company's professional growth initiatives
Server
Eagles Nest Golf Club
07.2008 - 09.2012
- Delivered exceptional, personalized service to high-net-worth clients, fostering strong relationships and ensuring repeat business, translating into client retention and relationship-building in sales.
- Identified clients' desires and tailored recommendations accordingly, enhancing their experience while driving increased revenue, a skill transferable to understanding customer needs and providing tailored solutions in sales.
- Demonstrated strong attention to detail and multitasking abilities, managing multiple high-stakes tasks simultaneously to ensure flawless service, skills that transfer to managing complex sales processes with precision.
Education
Certified Nutritional Practitioner - Nutrition
Institute of Holistic Nutrition Canada
Toronto, ON2023
Diploma - Biotechnology
Seneca College of Applied Arts And Technology
Toronto, ON2021
Bachelor of Science - Biology
Lakehead University
Thunder Bay, ON2011
Skills
- Coachable
- Lead Prospecting
- Rapport Building
- Network Development
- Sales Process
- Project Knowledge
- Closing Deals
- Follow Up
- Communication
- Organization
- Collaboration
- Self-Motivated
Languages
English
Native or Bilingual
Timeline
Software Sales And Marketing Consultant
09.2022 - 03.2024
Owner and Nutritionist
Alexandra Birch LLC.
03.2021 - Current
Life Coaching
Tides and Loli Inc.
05.2018 - Current
Online Overseas English Teacher
NOVA Holdings
01.2018 - 11.2019
Sales, Management, Enrollment Lead
lululemon athletica
07.2011 - 02.2018
Server
Eagles Nest Golf Club
07.2008 - 09.2012
Certified Nutritional Practitioner - Nutrition
Institute of Holistic Nutrition Canada
Diploma - Biotechnology
Seneca College of Applied Arts And Technology
Bachelor of Science - Biology
Lakehead University
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