Summary
Overview
Work History
Education
Skills
Timeline
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Alex Aguilar Perez

Lead Customer Retention Strategist
Mississauga,ON

Summary

Proven Junior Account Executive with a track record of exceeding quotas and driving revenue growth through full-cycle sales, consultative selling, and Salesforce CRM expertise. Consistently ranked as a top performer by qualifying leads, running product presentations, and closing high-value deals across multiple product lines. Skilled at building trust with customers, managing pipelines with discipline, and applying retention strategies that reduce churn and unlock long-term growth. Recognized for blending sales execution with operational methods, improving team performance and streamlining workflows in fast-paced environments.

Overview

2
2
years of professional experience

Work History

Lead Customer Retention Strategist

Inkeros
05.2025 - Current
  • Closed renewals and upsells, saving $90K+ in recurring revenue in a single month.
  • Applied relationship-driven selling strategies to reduce churn and increase loyalty.
  • Collaborated with leadership to design retention workflows and upsell playbooks, streamlining renewals across the team.
  • Leveraged Salesforce CRM to manage retention pipeline and track KPIs for accurate forecasting.

Digital Data Campaign Operations Lead

Inkeros
01.2024 - 05.2025
  • Managed inbound digital lead pipeline, ensuring accurate qualification and distribution across the sales team.
  • Conducted daily discovery and follow-up calls to accelerate conversion of inbound leads.
  • Built Salesforce dashboards to track campaign effectiveness and improve conversion reporting.
  • Partnered with Operations Manager to optimize workflows, improving sales efficiency.

Junior Account Executive / Team Lead

Inkeros
01.2024 - 11.2024
  • Owned full sales cycle: qualified prospects, ran discovery calls, delivered presentations, and closed new accounts across Internet, Mobility, Security, and Smart Home solutions.
  • Ranked as #1 sales performer, exceeding quota by 150–200% for 9 consecutive months.
  • Delivered consultative, value-oriented product demos, simplifying technical offerings for both consumers and small businesses.
  • Trained and coached new reps on objection handling, Salesforce CRM best practices, and solution selling, raising team close rates.
  • Consistently drove pipeline growth through outbound outreach and upselling, boosting recurring revenue.

Education

Minor - Philosophy

Toronto Metropolitan University

Bachelor of Arts - International Economics And Finance

Toronto Metropolitan University
04-2026

Skills

  • Full-Cycle Sales: Prospecting, Discovery, Demos, Closing
  • Salesforce CRM: Pipeline Management, Reporting, Forecasting
  • Consultative & Value-Based Selling
  • Quota Achievement & Pipeline Growth
  • Retention & Upselling Strategies
  • Data Analysis: Excel (Pivot Tables, VLOOKUPs), KPI Tracking
  • Sales Automation Familiarity: Outreachio, Salesloft, Yesware

Timeline

Lead Customer Retention Strategist

Inkeros
05.2025 - Current

Digital Data Campaign Operations Lead

Inkeros
01.2024 - 05.2025

Junior Account Executive / Team Lead

Inkeros
01.2024 - 11.2024

Minor - Philosophy

Toronto Metropolitan University

Bachelor of Arts - International Economics And Finance

Toronto Metropolitan University
Alex Aguilar PerezLead Customer Retention Strategist