Alena Smaglii

During my employment, I completed 130 system integrations between clients' businesses and the internal system of Alytics, resulting in a 4% increase of revenue compared to the previous year.

• Conducted 63 product presentations over a year, adapting the approach to clients’ needs
• Interviewed over 100 clients to collect product requirement data and ensure technical feasibility
• Kept tech documentation up to date in Confluence, which reduced the time of integration by 23%
• Led the development team to deliver projects on time, within scope, and within budget
• Monitored project performance to identify areas of improvement and make adjustments
• Communicated with stakeholders regularly to present changes in the product, progress and technical problems

• Created 5 PPC campaigns to launch a small digital agency and increase brand engagement
• Delivered presentations to attract students to my department
• Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization

• Launched 8 advertising campaigns in Google Ads with a CRR ranging from 8% to 15%
• Researched and identified over 50 fraudulent advertising practices from webmasters
• Explored and tested new sources of traffic, which increased traffic by 15%
• Created targeted advertising for social networks
• Created over 16 emailing campaigns, increasing a conversion rate by 13%