Aleksandr Karuna
Trenton,ON
Summary
Accomplished professional with a proven record in business development and operational enhancement. Proficient in harnessing data analysis to drive informed decision-making, pinpoint operational inefficiencies, and implement strategic solutions. Experienced in financial research and continuous refinement of tax strategies. Acknowledged for spearheading digital transformations, migrating from traditional processes to state-of-the-art CRM solutions, and driving rapid sales growth through pricing analysis and market expansion. Effective team leader, committed to mentoring and integrating new talent. Proactive in post-improvement analysis, identifying fresh business opportunities and investment prospects. Demonstrated expertise in brand promotion, competitor analysis, and product management, all while striving for exceptional ROI.
Overview
14
14
years of professional experience
Work History
Head of Business Development Department
Practice Of Internet Technologies
12.2020 - 02.2023
- Conducting in-depth analysis of business operations and transforming data into visualized datasets (graphs/charts).
- Identifying bottlenecks and prioritizing fixes on the roadmap based on impact/effort scores.
- Conducting comprehensive financial research on operational and production expenses.
- Leading the digital transformation of businesses from paper-based processes to modern CRM solutions.
- Performing detailed analysis of tax expenditures and continuously optimizing them.
- Analyzing sales and current pricing, finding suitable solutions (exploring new market types, digitizing the sales process) leading to rapid sales growth.
- Overseeing the onboarding of new employees who assume management roles after the transformation process is complete.
- Monitoring and controlling operations, implementing necessary adjustments.
- Conducting post-improvement analyses and identifying new business opportunities or investment options.
Business Development Specialist
Practice Of Internet Technologies
03.2019 - 12.2020
- Develop brand promotion strategy.
- Gather necessary data, including market size, dynamics, demand seasonality in the brand's category, competitors, category market share allocation, budget planning, and project ROI calculations.
- Assemble a team tailored to the brand's core objectives.
- Organize plan execution, select qualified contractors, assign tasks to both internal and external stakeholders, and manage their interactions.
- Monitor key performance indicators for plan implementation and make prompt adjustments.
- Search, test, and analyze new product promotion hypotheses.
- Work on brand promotion and product popularity.
- Devise and control strategies for handling feedback and complaints to boost conversion rates.
- Monitor competitors' prices, analyze their product range, offerings, and promotions.
- Ensure continuous product availability in inventory.
- Create sales volume forecasts and margin projections for different channels.
- Determine the brand's positioning and track its dynamics compared to similar brands.
Head of Sales Department
Lores Consulting Law Company
11.2016 - 02.2019
- Organizing the efficient operation of the team, assigning tasks, monitoring their completion, and tracking both team and individual KPIs.
- Establishing and overseeing departmental operational processes to achieve its automation. Conducting analysis of its effectiveness and making needed corrections
- Recruiting, onboardin new employees into the team. Providing skills level-up trainings
- Monitoring KPIs of employees and allocating clients based on each team member's strengths.
- Analyzing the demand and supply of the provided services, competitor analysis, price control and analysis. Conducting an ABC analysis of the company's services and coordinating the withdrawal of services from the matrix.
- Analyzing weekly sales volume reports, revenue, accounts receivable, and adjusting the plan for the following week.
- Analyzing the actual workload of each team member and delegating tasks among employees to ensure an even workload and prevent team burnout.
- Facilitating functional collaboration between the sales department and other company departments. Developing, implementing, and adjusting communication channels within the company.
- Adjusting the employee motivation system to maximize team efficiency.
- Expanding the partner network, maintaining mutually beneficial relationships with partners, and terminating agreements with partners who are unwilling to meet the company's standards.
- Compiling a weekly report for the company's management, providing suggestions for increasing the company's profit.
Sales Manager
Lores Consulting Law Company
09.2014 - 11.2016
- Selling legal services in the field of new business registration, accounting, legal business support, and company liquidation.
- Conducting negotiations, identifying client needs, and creating commercial proposals.
- Creating promotional plans and campaigns for clients.
- Drafting contracts, recording orders in the database, issuing invoices, and monitoring payments.
- Supporting clients throughout the entire interaction, from the intro call to contract termination.
- Monitoring accounts receivable.
- Developing partnerships with existing clients.
- Achieving company's sales targets and meeting its KPIs.
- Analyzing client needs for the development and introduction of new products.
- Building a positive company image and expanding sales channels.
- Generating weekly progress reports and reporting it to C-level management..
Bartender
Restaurant Piano
07.2011 - 08.2014
- Served high customer volumes during special events, nights, and weekends.
- Performed opening and closing duties, printing sales reports, setting up for incoming shift, preparing cash drawers, and taking inventory.
- Developed new signature cocktails to support bar marketing brand and increase profits.
- Recruited and trained new bartenders and barbacks to help maintain talented team.
- Kept bar presentable and well-stocked to meet customer needs.
Bartender
Casino PokerRing
04.2009 - 06.2011
- Conducted regular inventory count to keep bar and drink supplies stocked, avoiding expensive rush orders.
- Served high customer volumes during special events, nights, and weekends.
- Kept bar presentable and well-stocked to meet customer needs.
- Recruited and trained new bartenders and barbacks to help maintain talented team.
- Followed strict recipes and drink measurements to minimize product used.
- Obtained cash bank and stocked service bar to prepare for operation
Education
MBA - Business Economics
Kyiv University of Management And Entrepreneurship
Kyiv, Ukraine02.2014
BBA - Financial Accounting
Kyiv University of Management And Entrepreneurship
Kyiv, Ukraine06.2012
Skills
- Industry Analysis
- Process Improvement
- Business Development and Planning
- Strategic Planning
- Sales Expertise
- Personnel Management
- Strategic Partnership
- Business Intelligence and Analysis
- Marketing Strategies
- Analytics
Timeline
Head of Business Development Department
Practice Of Internet Technologies
12.2020 - 02.2023
Business Development Specialist
Practice Of Internet Technologies
03.2019 - 12.2020
Head of Sales Department
Lores Consulting Law Company
11.2016 - 02.2019
Sales Manager
Lores Consulting Law Company
09.2014 - 11.2016
Bartender
Restaurant Piano
07.2011 - 08.2014
Bartender
Casino PokerRing
04.2009 - 06.2011
MBA - Business Economics
Kyiv University of Management And Entrepreneurship
BBA - Financial Accounting
Kyiv University of Management And Entrepreneurship
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