Alan Peter Lal
Summary
A strategic and results-oriented leader with a track record of managing high-performing teams, developing impactful go-to-market strategies, and delivering market-leading numbers. Skilled in market analysis, pricing tactics, dealer/channel management, and implementing robust processes to boost revenues and market share.
Key Qualifications:
- Over 7 years of progressive experience as an Area Sales Manager, Product Owner, and Project Manager
- Expertise in developing localized sales plans, executing marketing campaigns, and managing distribution channels
- Proven ability to drive new product/service launches through requirement analysis, roadmap creation, and cross-functional collaboration
- Skilled in overseeing complex projects/initiatives from conception to delivery while ensuring quality, timelines, and budgetary compliance
- Adept at data-driven decision making, optimization of sales funnels, and maximizing operational efficiencies
- Strong leadership skills in recruiting, training, and mentoring high-caliber teams to achieve ambitious goals
Overview
7
7
years of professional experience
1
1
Certification
Work History
Senior Consultant - Healthcare Domain
Rexemr
09.2023 - 06.2024
- Providing solution to healthcare EMR system
- End to end product enhancement and entire project management of the EMR
- Finding solution as per the implementing as per Canadian markets with frequent interaction with stakeholders
- Module includes claims, billing, pas
- Defining timeline for the development and release of the enhancements.
- Identifying new prospects, improving social media presence, identifying target audience & product presentation.
Product Owner - Healthcare Domain
Emis Healthcare
02.2023 - 08.2023
- Translating product managers' strategies to tasks for development and defining the roadmap
- Worked on transition to cloud platforms and modernization programs using aws cloud
- Converting business requirement into epics, features & user stories defining functional and non-functional requirement
- Liaison between product and development with regular interaction between all stakeholders
- Process mapping, process flows, data modeling.
Senior Business Analyst - Healthcare Domain
Dedalus Healthcare
02.2022 - 02.2023
- Experience in customer management, Product management, requirements gathering, requirement's analysis, Design, Scope Management, SDLC lifecycle & Solution Definition
- Managed requirements end-to-end around care management functions
- Area of work includes in EMR systems and integration with medical imaging systems
- Coordinate all Scrum Ceremonies including Sprint Planning, Daily Stand-ups, Sprint retrospectives, Sprint Demos, and Release Planning.
Area Manager - Sales & Marketing
Royal Enfield
03.2017 - 03.2022
Directed strategic sales and marketing initiatives to drive market penetration and revenue growth for Royal Enfield's premium motorcycle portfolio across a territory spanning 5 states. Led a cross-functional team of 18 sales managers, marketing coordinators, and dealership business partners.
- Achieved 110% of the 90 million annual sales target in FY2019 by implementing focused territory plans, optimizing dealer performance, and revamping channel incentive programs.
- · Expanded premium dealership network by 7 outlets over 3 years through strategic market mapping, partner recruitment, and robust on-boarding processes.
- · Conducted comprehensive monthly dealer business reviews, coaching, and training to enhance showroom operations, selling skills, and brand experience.
- · Analyzed competitive landscape, consumer insights, and market trends to advise dealers on differentiated product positioning, pricing strategies, and sales tactics.4
- Revamped the territory's digital marketing approach,
- Spearheaded regional launches of 4 new Royal Enfield models by orchestrating multi-city roadshows, media visibility, and influencer seeding programs.
- Recruited, trained, and mentored a high-performing team of 7 sales managers and 6 field marketing executives to drive sales excellence.
Management trainee - sales & marketing
NTC Logistics
- 12.2016
- New business generation on pan India basis
- Identifying, contacting and qualifying leads and referrals
- Managing key accounts and delivering customized services as needed
- Customer retention and relationship management
- Key Operating area- Ocean & Air Freight, Transportation, scm
- Digital marketing through LinkedIn, Email Marketing.
Education
Post Graduate Program in Business Administration -
Indo German Training center - Chennai, India
04.2016
B. Tech in Information Technology -
Anna University - Chennai, India
04.2014
Skills
- Sales management
- Data Insight
- Building Relationships
- Dealership management
- MS Dynamics 365
- Customer success
- Power BI
- Adobe XD
- Microsoft Office
- Visio
- Jira
- TFS
- SQL
- Azure
- Devops
- MLOps
Certification
- Business analyst CBAP IIBA training certification 2021 from Great Learning.
- Undergone Training On "SAS Programming" In "Imarticus Training Institute" In Jan-2017.
- Certified SAFe Agile PO/PM from Scaled agile Inc
Career Overview
Dynamic and enthusiastic professional with ability to collaborate as a team player to coordinate and lead independent projects to completion. Having over 7 years of experience, in Business Analysis & consulting in the areas of Healthcare and Automotive sectors.
Languages
English
Full Professional
Affiliations
- • Business analyst CBAP IIBA training certification 2021 from Great Learning. SAFe 6 PO Certified from Scaled Agile
Timeline
Senior Consultant - Healthcare Domain
Rexemr
09.2023 - 06.2024
Product Owner - Healthcare Domain
Emis Healthcare
02.2023 - 08.2023
Senior Business Analyst - Healthcare Domain
Dedalus Healthcare
02.2022 - 02.2023
Area Manager - Sales & Marketing
Royal Enfield
03.2017 - 03.2022
Management trainee - sales & marketing
NTC Logistics
- 12.2016
Post Graduate Program in Business Administration -
Indo German Training center - Chennai, India
B. Tech in Information Technology -
Anna University - Chennai, India