Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic

Akshita Rai

Surrey,BC

Summary

Experienced Office Operations and Digital Marketing Coordinator offering two-year background planning, developing, managing and implementing digital marketing strategies in various sectors. In-depth knowledge of SEO, Social Media and Google Analytics paired with deep familiarity of digital marketing channels. Resourceful and industrious professional skillful in measuring ROIs and KPIs and preparing and managing digital marketing budgets.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Office Administrative Assistant

Virsa Foundation
03.2024 - Current
  • Responded to inquiries from callers seeking information.
  • Improved customer satisfaction ratings by promptly addressing inquiries via phone, email, or in-person visits.
  • Grew social media following with strategic outreach efforts, influencer partnerships, and engaging content curation.
  • Created engaging content to catch attention of potential customers.
  • Assisted team with various marketing projects that would engage new leads and potential customers.

Office Administrative Assistant

Bajaj Narang Immigration Ltd
02.2023 - 02.2024
  • Apply for work permits, study permits and visitor visa applications.
  • Create invitation letter and submission letter.
  • Schedule and confirm appointments.
  • Post ads on the job bank and send invitations.
  • Responded to inquiries from callers seeking information.

Digital Marketing Strategist

Seasteam Global LLP
09.2021 - 10.2022
  • Boosted brand awareness by developing and implementing comprehensive digital marketing campaigns.
  • Analyzed campaign performance using Google Analytics, identifying areas of opportunity for growth and improvement.
  • Conducted market research to identify trends, competitor strategies, customer needs, and potential opportunities for growth in the digital landscape.
  • Managed social media platforms for optimal engagement, sharing relevant content that resonated with the target audience.

Digital Marketing Executive

Xfinitive Technology Pvt. Ltd
11.2020 - 08.2021
  • Planned and executed web, SEO, database marketing and social media advertising campaigns.
  • Directed traffic growth strategies, SEO, content distribution, email marketing, and trackbacks.
  • Analyzed web analytics data to identify trends, uncovering opportunities for growth and areas needing improvement.
  • Increased website traffic by implementing search engine optimization strategies and keyword research.

Digital Marketing Intern

Xovient Technologies Pvt Ltd
06.2020 - 11.2020
  • Analyzed SEO outreach goals and presented findings to marketing director.
  • Assisted in developing and executing link-building strategies for higher page authority and domain scores.
  • Conducted regular backlink profile audits to ensure a healthy link portfolio and identify potential toxic links for disavowal.
  • Handled all social media and E-commerce websites of clients

Education

MBA - Marketing

University Canada West
Vancouver, BC
03.2024

Skills

  • Off-Page Optimization

  • On-Page Optimization

  • SEO Strategy

  • Social Media Marketing

  • Keyword Research

  • Creative Thinking

Certification

Digital Advertising Certified
HubSpot
Issued Jul 2023 · Expires Aug 2024

Certified Digital Marketing Associate
Digital Marketing Institute
Issued May 2023
Credential ID CA-UCW165709

The Fundamentals of Digital Marketing
Google
Issued Jun 2020
Credential Id: GFC PXS HRJ

Languages

English
Professional Working
Hindi
Professional Working

Timeline

Office Administrative Assistant

Virsa Foundation
03.2024 - Current

Office Administrative Assistant

Bajaj Narang Immigration Ltd
02.2023 - 02.2024

Digital Marketing Strategist

Seasteam Global LLP
09.2021 - 10.2022

Digital Marketing Executive

Xfinitive Technology Pvt. Ltd
11.2020 - 08.2021

Digital Marketing Intern

Xovient Technologies Pvt Ltd
06.2020 - 11.2020

MBA - Marketing

University Canada West
Akshita Rai