Akshay Parab
St. Catharines
Summary
Dynamic sales and operations professional with over 9 years of experience in cold calling, lead generation, and pipeline development with authorization to work anywhere in Canada. Proven track record in building and nurturing client relationships while identifying sales opportunities that drive substantial revenue growth through data-driven strategies and cross-functional collaboration. Proficient in leveraging tools such as Salesforce to manage pipelines, track conversions, and deliver customized sales solutions effectively. Recognized for consistently exceeding targets in fast-paced environments and enhancing operational efficiencies while swiftly adapting to evolving market conditions.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Account Executive – Digital Sales & Strategy
Accenture Business Services
01.2024 - Current
- Managed a quarterly book of business worth ~$6M, consistently generating 17% QoQ growth by identifying high potential leads and scaling successful campaigns.
- Prospected and qualified new leads through outbound cold calls and strategic outreach, expanding the top of the sales funnel.
- Maintained and optimized pipeline data in Salesforce, ensuring real-time visibility of deal progression and conversion metrics.
- Delivered personalized sales pitches and live product demonstration via Zoom, helping clients understand and act on social media marketing solutions aligned with KPIs.
- Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
Sales Operations Manager – Strategic Programs
Eruditus Executive Learning Limited
01.2023 - 01.2024
- Boosted team productivity by 35% through the development of streamlined training policies and procedures.
- Exceeded annual program targets by delivering 27% more programs than planned, showcasing exceptional time management and execution skills.
- Achieved a 90% success rate in program launches by refining approval workflows and promoting collaboration among cross-functional teams
- Championed continuous improvement by conducting regular reviews of internal processes to drive efficiency gains.
- Analyzed sales metrics to identify trends, opportunities, and areas for improvement in the overall operations strategy.
Associate Program Manager
Upgrad Education Pvt. Ltd.
01.2019 - 01.2023
- Developed a customer retention strategy resulting in 100% client retention and 15% revenue growth, driven by strong relationship-building and data insights.
- Partnered with marketing teams to optimize campaigns, significantly increasing enrolment rates.
- Organized high-impact webinars with C-level executives to build brand authority and drive qualified inbound leads.
Senior Sales Associate
Eternal Ltd, (Previously Zomato Media Pvt. Ltd.)
01.2016 - 01.2018
- Conducted daily outbound cold calls to identify, qualify, and onboard restaurant partners, expanding B2B sales pipeline.
- Successfully pitched Point of Sales (POS) products to new clients, contributing to overall regional sales growth.
- Developed and executed custom campaigns for clients to boost product adoption and customer engagement.
- Onboarded and trained new sales hires in cold-calling best practices and CRM usage, strengthening overall team performance.
Customer Relationship Associate
TORQ Interactive Pvt. Ltd.
01.2016 - 01.2016
- Maintained excellent client relationships through regular communication and feedback management.
Education
Masters of Commerce - Strategy and Operations, Business Administration
University of Mumbai
Mumbai, MH07-2022
Bachelor of Commerce - Accounting
University of Mumbai
Mumbai, MH07-2015
Skills
- B2B/B2C Sales
- Salesforce and CRM
- Data Visualization & Analysis
- Social Media & Google Advertising
- Process Optimization
- Project Management
- Revenue Operations
- Training and Leadership
- Client relationship building
- Account management
Accomplishments
- Certificate of Championship for achieving targets in Q3 2024, Q4 2024 and Q1 2025 at Accenture, Canada
- Certificate of Appreciation for Outstanding Performance in AMJ 2022 and OND 2020 at upGrad Education Pvt. Ltd.
Languages
English
Native or Bilingual
Certification
- Google Digital Marketing & E-Commerce, Google, 2025
- Meta Certified Digital Marketing Associate, Meta, 2024
- HubSpot Revenue Operations, HubSpot, 2024
- Power BI Certification, Microsoft, 2023
- Product Management Certificate, Duke Corporate Education, 2021
Timeline
Account Executive – Digital Sales & Strategy
Accenture Business Services
01.2024 - Current
Sales Operations Manager – Strategic Programs
Eruditus Executive Learning Limited
01.2023 - 01.2024
Associate Program Manager
Upgrad Education Pvt. Ltd.
01.2019 - 01.2023
Senior Sales Associate
Eternal Ltd, (Previously Zomato Media Pvt. Ltd.)
01.2016 - 01.2018
Customer Relationship Associate
TORQ Interactive Pvt. Ltd.
01.2016 - 01.2016
Masters of Commerce - Strategy and Operations, Business Administration
University of Mumbai
Bachelor of Commerce - Accounting
University of Mumbai
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