Results driven Social Media and Content Strategist. I specialize in building brand visibility and community loyalty through data backed video production and multi channel campaigns that deliver measurable growth.
Overview
2
2
years of professional experience
Work History
Social Media Manager & Content Strategist
The Ballers Bank
San Jose, CA
09.2025 - Current
Directed high output video production by editing 40 to 50 reels weekly across 3 unique TikTok channels to maximize brand visibility.
Own the digital marketing pipeline and community growth strategies for three high-traffic social channels across the TCG and sports collectibles industries.
Partner with influencer and on air talent to streamline the content capturing process, successfully turning live broadcast moments into high performing, viral digital assets.
Digital Campaign Creator (Contract)
Calmr Dog
San Jose, CA
02.2026 - 06.2026
Develop and execute high impact video marketing strategies to launch and promote core product lines, significantly increasing digital brand visibility.
Direct on site visual production and creative asset creation, translating complex product features into digestible, consumer-facing social media content.
Monitor performance metrics on organic social content to continuously optimize future video formats for target consumer demographics.
Social Media Marketing Specialist
Lancer Tactical
Santa Fe Springs, CA
12.2024 - 12.2025
Collaborated closely with the internal marketing team to plan and execute high impact product showcase campaigns across YouTube and Instagram.
Produced engaging multimedia content and short form video assets highlighting product features, gear performance, and niche hobby trends to boost organic reach.
Coordinated end to end digital content workflows, ensuring all visual assets aligned with core brand messaging and product launch timelines.
Education
Bachelor of Arts - Digital Arts & Animation
Cogswell Polytechnical College
San Jose, CA
05-2020
Skills
Digital Marketing & Strategy: Social Media Management (TikTok, Instagram, YouTube), Content Strategy, Trend Analysis, Campaign Execution, Audience Engagement, Copywriting, SEO analysis
Video Post-Production: Adobe Premiere Pro, After Effects (Motion Graphics), Final Cut Pro, DaVinci Resolve, CapCut