Dynamic marketing professional with experience in digital content development and campaign execution. Expertise in customer relationship management and data analysis, leading to optimized marketing strategies and increased audience engagement.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Marketing Specialist
EDKosmos
06.2025 - Current
Developed and published digital content (posts, reels, blogs, videos, graphics, ads) across social media and digital channels, while managing accounts (Instagram, Facebook, LinkedIn, YouTube); boosted engagement, strengthened brand visibility, and grew audience reach.
Designed marketing materials using Canva and Adobe Creative Suite, and executed integrated campaigns (digital advertising, outdoor media, influencer marketing, email, events), driving lead generation and campaign reach.
Engaged with digital audiences across platforms and analyzed performance metrics, ROI, and campaign results, optimizing strategies to achieve higher engagement and improved outcomes.
Collaborated with teams, partners, and stakeholders to deliver campaigns, conduct market research, and apply SEO/digital best practices, enhancing brand reputation, maximizing reach, and sustaining audience growth.
Computer Instructor
Canadian All Care College
Toronto, Ontario
03.2025 - 04.2025
Delivered instructor-led training on Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) to adult learners, improving digital literacy and workplace productivity.
Developed and facilitated interactive learning exercises, increasing student engagement and knowledge retention.
Provided personalized coaching and feedback, enhancing learner confidence and skill development.
Assessed student progress and adapted instructional strategies, ensuring diverse learning needs and varying skill levels were effectively addressed.
Hospitality Intern
Domain De Marlioz
Aix Les Bains, Auvergne-Rhône-Alpes
06.2022 - 10.2022
Enhanced brand reputation and guest satisfaction by resolving 95% of on-site complaints, ensuring positive customer experiences, and repeat visits.
Coordinated exclusive catering for a private basketball team, delivering over 200 personalized meals and beverages weekly, with consistent quality and accuracy.
Managed dining operations and seating arrangements for over 300 guests daily, achieving a 100% on-time service rate during large-scale events.
Oversaw inventory control and vendor coordination, reducing shortages, and ensuring seamless event execution.
Junior Marketing Assistant
Hair Express
Kolkata, West Bengal
08.2021 - 04.2022
Created and managed social media content (posts, promotions, and visuals) to engage customers, increase online presence, and promote services.
Supported promotional events and discount campaigns, driving customer acquisition and brand awareness.
Designed marketing materials and collaborated with stylists and team members to enhance brand visibility and strengthen client relationships.
Collected and analyzed customer feedback and monitored competitor trends to improve retention strategies and inform marketing initiatives.
Education
Marketing Management -
Seneca College of Applied Arts And Technology
North York
04-2025
Human Resources Management -
St. Clair College of Applied Arts And Technology
Windsor
04-2024
BSc. Hospitality Management And Catering Business -
International Institute of Hotel Management
05-2022
Skills
Digital marketing
Social media management
Customer relationship management
Data analysis
Content creation
Customer demographics
Analytics and SEO
Influencer marketing
Marketing strategy
Certification
WSET LEVEL 2
Digital Marketing Certified - HubSpot Academy
Inbound Marketing - HubSpot Academy
Inbound Sales - HubSpot Academy
Accomplishments
Received a scholarship for academic excellence in recognition of maintaining a 4.0 GPA.
Projects
Locally Laid - Harvard Case Study Analysis
Rogers Communication - Marketing Proposal Plan
Affiliations
Volunteer at a local thrift store, supporting customer service and merchandising while pursuing an interest in fashion and sustainable retail.
Timeline
Marketing Specialist
EDKosmos
06.2025 - Current
Computer Instructor
Canadian All Care College
03.2025 - 04.2025
Hospitality Intern
Domain De Marlioz
06.2022 - 10.2022
Junior Marketing Assistant
Hair Express
08.2021 - 04.2022
Marketing Management -
Seneca College of Applied Arts And Technology
Human Resources Management -
St. Clair College of Applied Arts And Technology
BSc. Hospitality Management And Catering Business -