Summary
Overview
Work History
Education
Skills
Timeline
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Aatma Patel

Toronto,ON

Summary

Aatma Patel is a fourth-year Graphic Design student at OCAD University with a passion for inclusive branding, audience-focused storytelling, and visual systems that build community. Her experience spans content creation, campaign strategy, and analytics-based design across nonprofits, student organizations, and advocacy initiatives. She brings a blend of creative problem-solving, cultural fluency, and technical skill, with a record of increasing engagement and strengthening brand voice in mission-driven settings. Innovative Social Media Manager recognized for high productivity and efficient task completion. Possess specialized skills in content creation, audience engagement, and analytics interpretation. Excel in communication, creativity, and adaptability, ensuring success in fast-paced social media environments.

Overview

4
4
years of professional experience

Work History

Social Media Manager & Graphic Designer

OCAD HSC
Toronto, ON
01.2024 - 01.2025
  • Designed a consistent visual identity system across campaigns using Adobe Illustrator, InDesign, and Canva, including story templates, flyers, and branded post templates
  • Created and scheduled content across platforms, demonstrating strong project organization, attention to detail, and reliability under shifting timelines
  • Responded to internal and external communication needs with clarity and professionalism, supporting team collaboration and stakeholder trust
  • Hired independently for freelance event campaigns (e.g. exhibitions), translated abstract themes into clear visual narratives, showing conceptual thinking and initiative

Design Team Member

STEM Fellowship
12.2020 - 04.2022
  • Co-designed the STEMFellows Podcast visual identity and launch graphics; the launch reel received 2,142 views (5× higher than feed average)
  • Created Instagram reels and posts for science communication, recruitment, and events; podcast-related content consistently performed 3× higher than average
  • Designed motion graphics and YouTube assets for the Bite-Sized Science video series using After Effects and Photoshop
  • Contributed to cross-platform content strategy, applying audience research, visual storytelling, and platform-specific formatting

Graphic Designer

Women in Science & Computing UTM
Mississauga, ON
07.2021 - 01.2022
  • Designed a complete visual identity system using Adobe Illustrator and InDesign to elevate WISC’s visibility in STEM
  • Developed inclusive marketing assets for events and outreach, practicing communication, layout design, and visual consistency
  • Collaborated across teams to create assets that reflected a diverse, community-driven voice

Director of Social Media

UTM Acts of Kindness
Mississauga, ON
06.2021 - 01.2022
  • Led a full rebrand across social media and web, applying visual identity systems, layout design, and audience engagement strategy
  • Used analytics and Instagram Insights to guide content direction; avg. engagement rose from 12 to 33 likes per post (2.5× increase)
  • Managed platform scheduling, cross-org collaborations, and brand tone consistency, showing strength in project management and communication

Education

BDes, Graphic Design -

OCAD University
Toronto, ON
08-2025

HBSc Computer Science, Mathematics & Statistics -

University of Toronto
Mississauga, ON
01-2022

Skills

  • Content Creation
  • Visual Branding & Design
  • Social Media Strategy
  • Verbal & Written Communication
  • Audience & Trend Analysis
  • Initiative & Adaptability

Timeline

Social Media Manager & Graphic Designer

OCAD HSC
01.2024 - 01.2025

Graphic Designer

Women in Science & Computing UTM
07.2021 - 01.2022

Director of Social Media

UTM Acts of Kindness
06.2021 - 01.2022

Design Team Member

STEM Fellowship
12.2020 - 04.2022

BDes, Graphic Design -

OCAD University

HBSc Computer Science, Mathematics & Statistics -

University of Toronto

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Aatma Patel