Aaron John Toplician
Senior Sales Leader
Kitchener,ON
Summary
Senior sales and business development leader with over 15 years of sales and consulting experience. Proven history of developing and executing strategies that enhance financial performance and business growth. Passionate about building a better future through sustainable technology adoption, while celebrating innovation, healthy living habits, and creating authentic connections.
Overview
15
15
years of professional experience
5
5
Years of Post-Education
2
2
Languages
4
4
Years of Senior Leadership Experience
Work History
Director of Revenue Operations
TLC Solutions Inc.
07.2023 - 06.2025
- Company Overview: TLC Solutions is a business technology provider focusing on Managed IT Services, Software and Automation Development, and Technology Management for small to medium sized businesses
- Within 6 months, promoted from Business Development Leader to Director of Revenue Operations, managing all new and existing revenue streams including channel partnerships.
- Implemented new sales process, pricing strategy and organization structure, resulting in a 20% increase in monthly recurring revenue year over year in the Lower Mainland Territory of BC
- Managed a team of four Account Executives who are on pace to attain a net new sales target of $3 MIL CAD in current fiscal year
- Personally closed over $700,000 CAD in Fiscal Year 2024/2025
Head of Business Development
emergeStudios
08.2022 - 07.2023
- Company Overview: emergeStudios specializes in creating media and narrative for NGOs, social enterprises and businesses focused on solving crises across the globe.
- Led all Business Development and Pre-Sales activities for emergeStudios
- Implemented a multi-channeled approach to the agency consisting of effective outbound cadences, revitalized inbound strategies, as well as initiated partner enablement strategies leading to multi-year service agreements with some of the largest NGOs in the industry
- Hired 2 Business Development Managers within first year and lead team to 135% growth in sales year over year
- Transformed business focus from single project attainment to multi-year contracts with focus on customer brand revitalization and annual campaign strategies
Account Executive
Traction Complete
11.2021 - 07.2022
- Worked within the lead and account management automation services team, which focused on automations within Salesforce CRM for fortune 500 client base
- Consulted executive teams on automation best practices for lead and account management to maximize efficiencies within CRM
- Drove Sales through strategic initiatives such as partnership enablement, account-based marketing initiatives, resulting in multi-year service agreements
Enterprise Account Executive
Clearpath Robotics Inc.
03.2018 - 11.2021
- Company Overview: Clearpath Robotics specializes in autonomous mobile robotics for industrial manufacturing.
- Led Canadian sales attaining $1.3 MIL USD in 2020 for OTTO Motors division.
- Developed account-based strategies to penetrate Fortune 500 accounts, resulting in 200% growth of new Fortune 500 logos in 2 years.
- Promoted to Business Development Lead in first year and onboarded new business development hires and helped team achieve 160% of opportunity growth quota in year 2.
Business Development Specialist
Dozr
Kitchener, ON
02.2017 - 03.2018
- Secured high-value accounts through building rapport with key decision-makers, understanding their needs, and presenting customized solutions tailored to their requirements.
- Came up with detailed plans to enhance sales management and prioritize long-term business goals.
- Spearheaded cross-functional teams towards achieving common goals, ensuring alignment of objectives across departments.
- Used SalesForce to handle current portfolio and prospective leads.
Manager Trainee
Enterprise Rent-A-Car
Kitchener, ON
01.2015 - 02.2017
- Explained services and products to customers in friendly and engaging way.
- Cultivated a culture of continuous improvement by encouraging feedback from team members on workplace practices.
- Ensured consistent delivery of high-quality customer service through regular coaching sessions and performance evaluations .
Leader
Qwinn Marketing
Kitchener, ON
08.2014 - 12.2014
- Mentored junior staff members, helping them develop leadership skills and advance their careers within the organization.
- Sold products door to door for 100% commission.
- Identified team weak points and implemented corrective actions to resolve concerns.
- Overcame challenging deadlines and resource limitations by reallocating personnel and focusing on priority tasks.
Outside Sales Representative
Fastenal
Kitchener, ON
05.2013 - 07.2014
- Exceeded monthly sales targets and quotas consistently.
- Increased territory sales by building strong relationships with key clients and identifying new business opportunities.
- Monitored competitor activities to maintain competitive advantage.
- Contacted new and existing customers to discuss ways to meet needs through specific products and services.
Management Intern
Enterprise Rent-A-Car
Kitchener, ON
06.2010 - 03.2013
Sales Intern
Expert Online Training
Toronto, ON
01.2010 - 05.2010
Education
Bachelor of Arts - Economics Specialization
University of Waterloo
Waterloo, ON 09.2008 - 09.2013
Skills
Negotiation and Deal Progression
Lead Generation and Marketing
Account Management
Sales Strategies Implementation
Partnership Enablement
Coaching
Project Management
CRM Management: Salesforce, HubSpot, AutoTask, SalesLoft, Gong
Data-driven decision making
Pricing strategy
Financial forecasting
Sales management
Accomplishments
- Successfully signed National Partnership with the Excellence of Manufacturing Consortium in 09/01/24.
- Built largest sales team in TLC Solutions history within 1.5 years resulting in new territory expansion for the Okanagan and Southern California markets.
- 2020 Top Seller Award for Canadian Sales in OTTO Motors Division.
- Presented the Indigenous Led Business Award for the BC Food and Beverage Association in 2023 and 2024.
Training
- Miller Heiman Sales Process
- Sandler Sales Methodology
- Guerilla Marketing
- Indigenous Awareness Training Certification 2023
Timeline
Director of Revenue Operations
TLC Solutions Inc.
07.2023 - 06.2025
Head of Business Development
emergeStudios
08.2022 - 07.2023
Account Executive
Traction Complete
11.2021 - 07.2022
Enterprise Account Executive
Clearpath Robotics Inc.
03.2018 - 11.2021
Business Development Specialist
Dozr
02.2017 - 03.2018
Manager Trainee
Enterprise Rent-A-Car
01.2015 - 02.2017
Leader
Qwinn Marketing
08.2014 - 12.2014
Outside Sales Representative
Fastenal
05.2013 - 07.2014
Management Intern
Enterprise Rent-A-Car
06.2010 - 03.2013
Sales Intern
Expert Online Training
01.2010 - 05.2010
Bachelor of Arts - Economics Specialization
University of Waterloo
09.2008 - 09.2013