Detail-oriented Data Analyst with expertise in Tableau and trend analysis. Proven ability to translate complex data into actionable recommendations, enhancing campaign performance and client strategies.
Overview
7
7
years of professional experience
Work History
Data Analyst
OMG23
10.2025 - Current
Analyzed campaign performance data to generate weekly reports highlighting audience engagement trends and anomalies across advertising metrics
Translated insights from data into actionable recommendations, guiding client strategy and optimizing campaigns
Delivered performance analysis and strategic insights for Walt Disney Company media campaigns, including theatrical and streaming releases such as Hoppers, The Fantastic Four: First Steps, and Moana 2
Assistant Analyst
OMG23
06.2024 - 10.2025
Collected and synthesized first-party, third-party, and analytics platform data to support campaign reporting, performance tracking, and audience analysis
Executed campaign measurement plans by monitoring KPIs, performance benchmarks, and campaign outcomes, evaluating results against client objectives and success metrics
Analyzed marketing and campaign data to inform strategic decision-making and deliver clear, actionable insights to internal stakeholders
Partnered with publishers (including Amazon, IGN, and NBC) to monitor campaign pacing, proactively identify under delivery risks, and coordinate first-party data requests and optimizations to ensure full campaign delivery
Project Manager Resident
VaynerMedia
06.2023 - 08.2023
Assisted two Senior Project Managers in coordinating timelines for creative media across the Thomas The Train (2.1M+ Followers) and Indeed (2.1M+ Followers) Social Media Accounts
Took detailed notes during daily Creative Department meetings to ensure that roles and timelines are properly allocated, bandwidth of each member is comfortable, and all deadlines are met
Scheduled internal and external meetings, including Internal Reviews, Monthly Reporting, Creative Brainstorms, and more across both accounts
Daily status check-ins with Creative Team to provide clients with weekly updates on campaign progression and productivity
Maintained ongoing tracker of purchased stock media to make sure Creative Department isn’t going above the monthly budget
Weekly organization of assets on servers (logos, fonts, PSDs) for internal and external teams
Community Associate
WeWork
08.2019 - 07.2020
Proactively assisted in building operations and sales by scheduling tours and ordering necessary products such as paper, printer ink, and office supplies
Used Salesforce for community management, dealt with customer questions, concerns, and complaints in a timely matter, within 10 minutes