Summary
Overview
Work History
Education
Skills
Certification
Core Values
Languages
Timeline
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Aadil Qamer

Aadil Qamer

Calgary,Alberta

Summary

A highly detail-oriented Amazon PPC Advertisement Specialist with over 8 years of Amazon Virtual Assistant and Selling Experience. Proficient in all aspects of Amazon, including Pay Per Click Advertising, Search Engine Optimization, Design, and Catalog Management. Boasts over 9 months as an Advertising Specialist at a leading Amazon Agency, focused on comprehensive PPC Account Growth, Ownership, Full Advertising Account Actions and Management, Proactive Sales Retention, and Project Management. Expertly managed upwards of 15 accounts simultaneously, overseeing 2,000+ SKUs and more than $100k in monthly ad spend. Instrumental in developing company-wide Amazon PPC Training and authoring extensive Standard Operating Procedures for the PPC Department. A dedicated mentor, regularly training Interns and Brand Managers, creating Training Videos and engaging Social Media content. Demonstrated prowess as a PPC Audit Specialist by collaboratively identifying account discrepancies and growth opportunities, preparing detailed audit reports, and spearheading the development of an audit automation tool. Proficient in Seller Central, Vendor Central, Merch on Demand, and Kindle Direct Publishing.

At Canopy, celebrated for unparalleled teamwork and leadership under the 'Together We Win' philosophy, earning a near-perfect performance review score of 96 out of 100. Recognized for creative problem-solving, strategic account management, and exceptional process documentation. Exhibited extreme ownership through consistent high-quality account analysis, innovative PPC strategies, and a commitment to continuous learning and improvement. Actively contributed to team success by fostering a supportive and collaborative environment, providing mentorship, and facilitating cross-training to enhance team resilience and versatility. Aspired towards ascending to Ad Team Manager, further embodying the ethos of growth, innovation, and partner-centric engagement.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Advertising Team Manager

Canopy Management
01.2024 - Current

Proactive and detail-oriented Amazon Ads Account Specialist with proven excellence in PPC management, account growth, and strategic planning. Recognized for exceptional teamwork, creativity, and a deep understanding of the Amazon ecosystem, including PPC, SEO, Creative, and Catalog Management. With a strong commitment to continuous learning and development, I have consistently demonstrated the ability to innovate, solve complex problems, and drive significant account performance improvements.


Core Competencies:

  • Expert in Amazon Pay Per Click (PPC) Advertising and Strategy
  • Proficient in SEO, Creative, and Catalog Management for holistic Amazon account optimization
  • Exceptional problem-solving skills with a focus on strategic data analysis and tactical implementation
  • Strong leadership and mentoring capabilities, fostering team growth and collaboration
  • Deep commitment to continuous improvement and professional development, staying ahead in a rapidly evolving industry


Professional Experience:

  • Spearheaded the management of key accounts, consistently achieving targeted performance goals through innovative strategy development and meticulous execution.
  • Led initiatives that enhanced collaboration and performance across the team, embodying the "Together We Win" core value by fostering a supportive and cooperative work environment.
  • Documented and refined processes to improve repeatability and efficiency, ensuring best practices were shared and implemented across teams.
  • Mentored and trained team members, enhancing their capabilities and preparing them to take on additional responsibilities, thereby strengthening the team's overall skill set.
  • Demonstrated "Extreme Ownership" by maintaining high reliability and accountability for all assigned tasks, with a clear focus on developing strong partnerships and delivering exceptional client satisfaction.
  • Actively contributed to the company's culture of innovation and continuous learning, regularly seeking and implementing new ideas, software, and analytics to optimize account performance.


Professional Development & Achievements:

  • Overall performance rating of 96 out of 100 in the latest annual review, highlighting strengths in cooperation, creativity, implementation quality, and extreme ownership.
  • Recognized for creative problem-solving abilities and strategic account management, leading to significant performance improvements and client satisfaction.

Advertising Specialist

Canopy Management
01.2023 - 12.2023
  • Developed and implemented comprehensive Amazon PPC strategies, including keyword research, ad placement optimization, and bid management, resulting in improved visibility and sales performance across multiple product categories.
  • Authored extensive Standard Operating Procedures (SOPs) for the PPC department, standardizing practices and enhancing team efficiency. Introduced an audit automation tool, significantly streamlining the account review process.
  • Conducted thorough PPC audits, diagnosing account issues and identifying opportunities for growth. Prepared detailed audit reports, providing actionable insights and recommendations to optimize account performance.
  • Mentored and trained interns and brand managers on a weekly basis, fostering a culture of continuous learning and development within the team. Created engaging training videos and social media content to support educational initiatives.
  • Demonstrated leadership in adopting and advocating for the "Together We Win" core value, actively contributing to a collaborative team environment and enhancing partner relationships through strategic account management and exceptional service.
  • Played a pivotal role in repeatability and process documentation, ensuring that best practices were captured and accessible, thereby improving the team's ability to manage accounts consistently and effectively.
  • Excelled in creative problem-solving and strategic thinking, introducing innovative approaches to PPC management and account growth that were recognized as significant accomplishments during the review period.

Advertising Specialist, Team Manager and Trainer

MyAmazonGuy
02.2022 - 12.2022
  • Managed 10-15 accounts at a time upto 2,000+ SKUs
  • 100k-200k in managed monthly ad spend
  • Trained interns and Brand Managers on a weekly basis
  • Prepared Training Videos internally and for external social Media Marketing
  • Prepared Standard Operating Procedure Documents Audit Team
  • Conducted own Account Opportunity Audits and team Account Audits to identify account issues and opportunities working with other Ad Specialist
  • Prepared Audit Reports and Documents for Clients
  • Creating an Audit Automation Tool to streamline the audit process
  • Worked in Seller Central, Vendor Central, Kindle Direct Publishing and Merch on Demand
  • Familiarity with Facebook and Google Ads
  • Pod Leader who oversaw 10-15 additional team accounts.

Amazon Seller

Amazon Inc.
03.2016 - Current
  • Running my own Amazon Business with a few products
  • At product launch, both products were '#1 New Release'
  • Hands-on experience with all aspects of Amazon, including product research, supplier management, launching, and Amazon PPC, because of my own private-label business as well as my Amazon clientele
  • Demonstrate as a problem solver for many of Amazon's related issues, such as: pesticide claims, removed listings, etc
  • Negotiate prices with product distributors to maintain a profit
  • Analyze market trends and gather data to ensure that my product will sell
  • Track inventory shipments of new products
  • Improve merchandising and advertising strategies
  • Prepare spreadsheets detailing item information and create specific keywords to improve the conversion rate
  • Develop and improve relationships with product suppliers
  • Generate reports detailing sales trends and product performances and use the information to assess and grow
  • Create engaging product description and listing information.

Freelance Virtual Assistant

Fiverr - Marketplace for Freelance Services
03.2016 - 03.2022
  • Providing Amazon Virtual Assistant and store management services that include product listing optimization, PPC campaigns, ranking strategies, inventory management, account management, order fulfillment, and customer support
  • Providing professional assistance in fulfilling FBA/FBM orders such as order entry, invoicing, order shipping, Amazon Private Labeling, Dropshipping, and Amazon Wholesale
  • Specializes in handling content writing and SEO tasks
  • Optimizing content listings involves things such as headlines, calls to action, the content listing's body, and others
  • In the customer-centered environment of Amazon, provide quick answers to customer questions accurately, eagerly, and professionally
  • Perform other tasks such as listing new products, updating inventory, tracking information management, properly replying to reviews, dealing with customer feedback, writing email marketing messages, etc.

Education

Master of Educational Technology - Online Teaching

Boise State University
Boise, ID
08.2021

B.Ed. Secondary Social Studies -

University of Calgary
Calgary, AB
04.2020

Bachelor of Arts (BA) Sociology -

Mount Royal University
Calgary, AB
04.2017

Travel and Tourism Diploma -

Southern Alberta Institute of Technology (SAIT)
Calgary, AB
04.2013

Skills

  • Account Growth and Ownership
  • Full Advertising Account Actions & Management
  • Project Management Focus
  • Account Auditing
  • Data Analysis
  • Leadership

Certification

  • PPC Course
  • SEO Course
  • Design Course
  • Catalog Course
  • Launching on Amazon
  • Reviving Sales on Amazon
  • Building Variations Course

Core Values

  • Eagerness: To get started. Keenness. Bias for Action.
  • Growth: Understand how to grow sales and think strategically for our business partners. PPC minded.
  • Tech Savvy: 55+ WPM, loves new tech, numbers analytical person, quick learner. Dual monitors.
  • Strategic Communication: Develop a plan (verbally, written), deliver it effectively, follow through, and show results
  • Go the Extra Mile: Make a difference, and not just check boxes. Makes new boxes to check, and always look for ways to add value.

Languages

English
Native or Bilingual

Timeline

Advertising Team Manager

Canopy Management
01.2024 - Current

Advertising Specialist

Canopy Management
01.2023 - 12.2023

Advertising Specialist, Team Manager and Trainer

MyAmazonGuy
02.2022 - 12.2022

Amazon Seller

Amazon Inc.
03.2016 - Current

Freelance Virtual Assistant

Fiverr - Marketplace for Freelance Services
03.2016 - 03.2022

Master of Educational Technology - Online Teaching

Boise State University

B.Ed. Secondary Social Studies -

University of Calgary

Bachelor of Arts (BA) Sociology -

Mount Royal University

Travel and Tourism Diploma -

Southern Alberta Institute of Technology (SAIT)
Aadil Qamer