TuMelo Chiwele
EDMONTON,AB
Summary
I am a dynamic leader with a proven track record in driving business growth, managing multimillion-dollar portfolios, and leading high-performing teams across multiple locations. Skilled in strategic planning, P&L management, and leveraging data-driven strategies to optimize profitability and efficiency. A collaborative and visionary leader with extensive experience in B2B sales, client relations, and executive stakeholder engagement. I am eager to contribute transformative leadership & personal growth to/with your organization.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Regional Sales Manager
Cineplex Entertainment LP
06.2022 - 09.2024
- Led the Groups & Events department across 10 locations, including two Rec Rooms and eight Cineplex theaters, generating $3 million in groups & events revenue, a 86% increase YOY
- Spearheaded pricing optimization strategies that resulted in a 15% increase in regional profitability
- Led cross-functional teams in launching client experience initiatives, improving satisfaction by 18%
- Acquired and managed 15+ contracts exceeding $100K in value, fostering long-term partnerships with B2B clients
- Trained and mentored sales teams across multiple locations, contributing to a 25% increase in deal closures
- Established new revenue channels by partnering with other brands through co-branded events & sponsorships allowing for a 5% quarterly increase in untapped underutilized markets
- Managed national film studio partnerships, with Disney, Paramount, Warner Bros & Universal etc
- Analyzed sales data and presented actionable insights to senior management, driving informed decision-making
- Facilitated strategic meetings with C-suite executives and external stakeholders to explore partnership opportunities.
Corporate Account Manager
Integrity Business Development Inc.
02.2022 - 05.2022
- Managed a $25M portfolio, identifying new market penetration opportunities and service expansions for existing accounts, directly contributing to strategic growth initiatives and securing renewal contracts for expired business accounts
- Developed and maintained a comprehensive library of product knowledge in data analytics, visualization, and collaboration tools, becoming the go-to subject matter expert and enhancing account management processes through actionable insights
- Delivered monthly market insights and recommendations, driving informed decision-making and improving account management processes, thereby fostering stronger executive and client relationships.
Business Sales Manager
Glentel Inc.
04.2018 - 06.2021
- Spearheaded revenue growth initiatives at two Wirelesswave locations, driving over $1 million annual revenue through strategic sales and marketing efforts, marking a historic revenue milestone for the St
- Albert location
- Achieved 3-4 annual "Store of the Month" awards by fostering a culture of high performance and team development, directly contributing to over 175% increase in store performance metrics
- Championed staff recruitment, training, and mentorship, aligning with company goals and ensuring long-term success, which enhanced team productivity by 150%.
Sales Associate
Glentel Inc.
09.2015 - 03.2018
- Exceeded sales targets by 75%, achieving the highest revenue per quarter among peers and consistently ranking in the top 5 of sales associates district-wide, showcasing exceptional sales acumen and competitive drive
- Demonstrated remarkable discipline and time management by balancing a 25-30 hours per week sales role with full-time college studies, setting and achieving S.M.A.R.T goals
- Spearheaded client relationship management, maintaining a consistent portfolio of clients and serving as the primary point of contact, which directly contributed to being promoted into a sales management role, marking a significant career milestone.
Education
Associate's Degree, Marketing Research, Strategic Management, Advertising and Promotions, Sales Management, Digital Marketing - Business Marketing
Lethbridge Polytechnic
01.2017
Associate's Degree, Marketing Strategy, Consumer Behavior, Digital Marketing, Fashion Merchandising, Apparel Design Principles - Business Marketing & Apparel Design
Lethbridge Polytechnic
01.2015
Skills
- Strategic Leadership
- Financial Acumen
- Change Management
- Executive Collaboration
- B2B Sales & Client Relations
- Team Development
- Data-Driven Decision Making
- Corporate Coaching & Development
- Project Management
- LMS
- SaaS Proficiency
Certification
Certificate, The Working Mind Manager - Mental Health Commission of Canada, 2023
Timeline
Regional Sales Manager
Cineplex Entertainment LP
06.2022 - 09.2024
Corporate Account Manager
Integrity Business Development Inc.
02.2022 - 05.2022
Business Sales Manager
Glentel Inc.
04.2018 - 06.2021
Sales Associate
Glentel Inc.
09.2015 - 03.2018
Associate's Degree, Marketing Research, Strategic Management, Advertising and Promotions, Sales Management, Digital Marketing - Business Marketing
Lethbridge Polytechnic
Associate's Degree, Marketing Strategy, Consumer Behavior, Digital Marketing, Fashion Merchandising, Apparel Design Principles - Business Marketing & Apparel Design
Lethbridge Polytechnic
Certificate, The Working Mind Manager - Mental Health Commission of Canada, 2023
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