Experienced Salesforce professional with more than6 years of expertise as a Developer, Administrator, and Solution Analyst. Proven success in delivering end-to-end implementations across Sales Cloud, Service Cloud, Marketing Cloud, and Analytics. Skilled in all phases of the SDLC and Agile methodologies, with a strong focus on object-oriented design and development. Adept at quickly learning and applying new concepts, ensuring successful project execution. Excellent communicator with the ability to bridge technical and non-technical stakeholders effectively.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Salesforce Business Analyst
Ivey Business School
08.2023 - 01.2025
Designed and implemented Salesforce solutions to optimize business processes and enhance system functionality
Translated business problems into technical requirements and proposed effective solutions
Created detailed documentation and diagrams to illustrate business problems, solutions, and workflows
Presented solution designs clearly to both IT teams and stakeholders, ensuring alignment and understanding
Initiated projects with well-defined business cases, scopes, and execution plans to address organizational needs
Identified and managed project risks, costs, and scope to ensure timely and within-budget delivery
Negotiated cost-effective solutions with vendors and communicated updates on project costs and estimates
Provided Tier2+ support for resolving complex application issues and ensured optimal support options for custom and third-party solutions
Analyzed existing workflows in collaboration with stakeholders and proposed enhancements to improve Salesforce performance and user experience
Facilitated sessions to gather requirements and presented tailored solutions to meet business needs
Supported user acceptance testing and conducted demonstrations to ensure solutions met stakeholder expectations
Ensured successful adoption and change management through post-implementation support and training
Measured productivity and key metrics post-implementation to assess project success and identify areas for improvement
Researched and recommended new technologies to enhance efficiency and contributed to the IT roadmap with innovative proposals
Maintained and updated IT Systems Map documentation to support integration and system alignment
Collaborated with teams to create and prioritize IT projects, ensuring alignment with organizational goals
Built and maintained strong relationships with internal stakeholders and external vendors to drive collaboration and solution optimization
Encouraged regular reviews and optimization of IT solutions to adapt to evolving business needs
Achievements:
Responsible for designing and developing Alumni Website in salesforce experience site by referencing their old legacy application leveraging LWC Components, flows, apex
Migrated all workflows and process builders into flows
Initiated migrating their applications into education cloud
Migrated absence reporting from IRIS to salesforce
Sr. Salesforce Developer
Teacup tech systems-Medavie Bluecross
03.2021 - 08.2023
Collaborated with diverse business user groups to gather requirements, ensuring effective communication and understanding of their needs
Designed and developed UI components using the Lightning web component framework, enhancing user experience and interface design
Developed Apex classes, triggers, and controllers to meet functional requirements, showcasing expertise in coding and customization
Integrated web services with Salesforce, facilitating seamless data exchange between Salesforce and legacy systems
Led migrations from Visualforce pages to Lightning Web Components (LWC), demonstrating adaptability to modern technologies
Built a partner community builder for agents, elevating their user experience within the Lightning interface
Provided Tier2+ support for complex application issues, optimizing support for custom and third-party solutions
Managed multiple projects simultaneously, delivering results within tight deadlines
Coordinated and facilitated successful go-live of projects, demonstrating strong project management skills
Took ownership of system test and user acceptance testing (UAT) environments, ensuring high-quality solutions
Researched and recommended new technologies to improve efficiency and contributed to the IT roadmap
Proactively identified opportunities for process improvements, driving efficiency gains
Demonstrated strong problem-solving skills, adaptability to changing requirements, and effective collaboration with cross-functional teams
Achievements:
Achieved consistent project deadlines by effectively managing resources, prioritizing tasks, and maintaining a proactive approach
Took full ownership of resolving bugs in system test and UAT environments, ensuring stable and reliable solutions
Migrated applications from Visualforce pages to Lightning Web Components (LWC), improving processing times and user experience
Added multiple products into company's customer facing online website using REST API and streamlined business flow using APEX, Triggers
Expanded website flexibility to sell online products into other provinces and adapted business flow and triggered emails based on sales region
Integrated OneSpan into salesforce for facilitating Digital Signatures
Salesforce Developer/Admin
Teacup tech Systems - Alberta Central, Calgary, AB
09.2018 - 03.2021
Collaborated with financial advisors to gather and document requirements for customizing Financial Services Cloud features, enhancing client relationship management and wealth management capabilities
Analyzed and defined data model structures for financial accounts, assets, liabilities, and relationships to ensure comprehensive financial data tracking and alignment with business needs
Worked closely with stakeholders to configure Action Plans and Financial Goal Management, enabling personalized client advice and progress tracking
Partnered with technical teams to design and automate processes related to client onboarding, financial reviews, and compliance checks using Salesforce tools such as Process Builder, Flow, and Apex
Facilitated the implementation of Financial Services Cloud components, including Financial Account Roles and Client Relationship Groups, to improve data visibility and relationship management for stakeholders
Coordinated with external vendors and internal teams to manage data integrations with external financial systems, ensuring seamless data flow and accurate reporting
Conducted data audits and collaborated with compliance teams to maintain data quality and adhere to financial regulations
Provided training and support for financial advisors and staff to drive adoption and effective use of Financial Services Cloud features
Gathered reporting requirements and designed customized dashboards and reports for financial metrics, enabling data-driven decision-making for advisors and managers
Reviewed and validated technical implementations to ensure adherence to Salesforce best practices, including maintaining high test code coverage and compliance with platform limits
Acted as a liaison between business users and technical teams, demonstrating versatility by bridging gaps and ensuring alignment across all aspects of the Salesforce ecosystem
Achievements
Successfully led a seamless transition from Salesforce Classic to Lightning Experience, enhancing the user interface and experience for over300 end users
Collaborated closely with the lead Salesforce Administrator during the release process, actively participating in planning, testing, and deployment activities, resulting in timely and successful releases
Demonstrated exceptional communication and presentation skills by conducting engaging meetings with end users, showcasing the Salesforce implementation, and encouraging user adoption