Hong Li
Toronto,ON
Summary
Self-motivated candidate with an aptitude for advertising, marketing, and project management. With 6 years of
experience participating in advertising, beauty, school, and testing centre field as a full-time, part-time and intern.
Overview
6
6
years of professional experience
Work History
Marketing Assistant
Opulence Education Group
Toronto, ON
11.2023 - Current
- Created and distributed engaging content for social media platforms.
- Monitored website analytics to identify opportunities for improvement in user experience.
- Organized and coordinated email marketing campaigns.
- Reviewed competitor activity and identified areas of opportunity.
Testing Centre Operation Manager
Queen's Collegiate
Toronto, ON
09.2022 - Current
- Maintain and apply expert knowledge of test center policies and procedures.
- Plan weekly staff schedules as needed and supervise proctors.
- Assist in the hiring and training of new proctors.
- Troubleshoot and resolve issues with urgency.
- Create daily invoices reporting to the Financial Director.
Graphic Designer
CS Holdings
Tokyo, Japan
01.2020 - Current
- Consulted with clients to define design requirements and manage product development projects.
- Developed, designed, laid out and produced variety of technical illustrations for brochures, banners and signs.
- Designed new, on-brand visual elements focusing on concept and messaging using Adobe applications.
- Communicated with customers to present mockups and collect information for adjustments.
Marketing Intern
Cheil Worldwide
Beijing, China
10.2020 - 08.2021
- Devised processes for using research data to identify and capitalize on advertising opportunities.
- Attended meetings and worked collaboratively with cross-functional teams to brainstorm new ideas.
- Conducted research on competitor marketing and digital content.
- Summarized raw data and analyses and made recommendations based on findings.
Scheduler Coordinator
Beijing Sports University
Beijing, China
06.2019 - 12.2019
- Entered information on a sports team to update upcoming games.
- Scheduled and confirmed games.
- Analyzed demand and recommended updates to calendar schedule.
Translator
iBeauty
Beijing, China
02.2018 - 06.2018
- Sat in on meetings to provide members with oral translations of conversations (Chinese to Korean).
- Compiled medical terminology and information used in Korean.
- Provided appropriate contextual information to increase clients' understanding of translations.
Education
Post-graduate Certificate - Project Management
George Brown College
Toronto, ON04-2023
Bachelor of Arts - Advertising And Sports Marketing
Beijing Sport University
Beijing, China06-2021
Skills
- Social Media Marketing
- Email Marketing
- Branding
- Advertising
- Verbal and Written Communication
- Time management
- Decision Making
- Problem-Solving
- Leadership
- Adobe PremierePro
- Adobe Photoshop
- Adobe Illustrator
- Microsoft Office
- MS Project
- Figma
- Canva
Languages
Chinese (Mandarin)
Native/ Bilingual
Korean
Native/ Bilingual
English
Full Professional
Timeline
Marketing Assistant
Opulence Education Group
11.2023 - Current
Testing Centre Operation Manager
Queen's Collegiate
09.2022 - Current
Marketing Intern
Cheil Worldwide
10.2020 - 08.2021
Graphic Designer
CS Holdings
01.2020 - Current
Scheduler Coordinator
Beijing Sports University
06.2019 - 12.2019
Translator
iBeauty
02.2018 - 06.2018
Post-graduate Certificate - Project Management
George Brown College
Bachelor of Arts - Advertising And Sports Marketing
Beijing Sport University
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