Summary
Overview
Work History
Education
Skills
Publicsector
Publicationsandproductions
Educationandprofessionalaffiliations
Websites
Advertisingandpharmaceutical
Corporatecommunications
Personal Information
Timeline
Generic

Annie Rosenberg

Toronto,ON

Summary

Versatile freelance communications specialist with 15 years of experience creating engaging content, including social media, video scripts, speechwriting and complex financial reports. Skilled in content creation, branding, proofreading, SEO, and copywriting. Proficient in WordPress and blogging. Seeking a remote or hybrid work setting where I can leverage my expertise in writing and editing. Results-driven editor with several years of experience managing news coverage by focusing on accuracy and end product to increase readers and publication profits. Strategic in using strengths of writers when assigning stories and shaping content. Successful at directing highly qualified professionals to achieve demanding targets under tight deadlines.

Overview

19
19
years of professional experience

Work History

Editor

Investor Economics
01.2016 - Current
  • Copyedit complex financial reports such as the Household Balance Sheet Report, the Fee-Based Report, and the Share of Wealth Market Report; interview company employees and write bios for corporate website.

Editor

The Works Design
03.2023 - 08.2023
  • Edit annual and quarterly financial reports for accuracy and consistency, ensuring the written piece adheres to editorial guidelines of the specific publications.

Business writer/content strategist/social media co-ordinator

Bayshore HealthCare
12.2021 - 05.2022
  • Plan, create and execute marketing strategies for multiple audiences; execute social media campaign, write social posts, maintain content calendar, write articles, blogs, video scripts, press releases and website content, source images.

Editor

The Motley Fool
- 12.2021
  • Copyedit and fact-check articles on stocks, investing and personal finance for investors using WordPress.

Writer

Public Inc
05.2020 - 07.2020
  • Create content for guides and marketing materials for Not Myself Today, a mental health initiative launched by the Canadian Mental Health Association.

Writer

Nexus Communications/Irving Oil
- 12.2019
  • Write company values for Irving Oil’s senior management team, assist in executing communication strategies for multiple audiences.

Writer

OpenText
05.2018 - 10.2018
  • Plan, create and execute social media content, web copy, white papers and infographics to increase engagement and drive leads
  • Define and follow documentation standards and best practices; review documentation by other writers to ensure clarity, completeness, accuracy and quality standards.

Copywriter

Ignite Creations (Apotex Pharmachem)
01.2016 - 01.2018
  • Write corporate video scripts & print ads to generate more awareness of brand to B2B audience.

Writer

SESQUI - Canada’s 150th Anniversary of Confederation
11.2015 - 07.2016
  • Write marketing and promotional material for SESQUI, an immersive media experience that will showcase Canada’s 150th celebrations
  • Ensure adherence to house style guide and AODA compliance.

Editor/Writer

Davies Ward Phillips & Vineberg
01.2015 - 04.2015
  • Write and edit announcements, newsletters and website content; including working directly with attorneys; and create and revise practice group descriptions and attorney biographies.

Writer/Editor/Project Manager

LeighFisher
06.2014 - 10.2014
  • Project manage design and production team to create appealing format for marketing material, source photographs
  • Write case studies, promotional folder and inserts for LeighFisher global offices.

Copyeditor/Proofreader

MacLaren McCann
10.2010 - 06.2014
  • Edited and proofread print and digital ads, direct mail campaigns and catalogue copy for GM and Apple.

Writer, editor

Government of Ontario, Cabinet Office, Communications
04.2008 - 06.2010
  • Prepared strategic, tailored messages, speeches and other communications material on behalf of the Premier of Ontario and Cabinet Ministers for large events and for publication in commemorative material in a high-pressure environment under tight deadlines
  • Liaised with Premier’s Office political staff to help ensure correct and consistent style and tone in all messages; researched all organizations to ensure messages conveyed cultural and linguistic sensitivity.

Writer, editor

Government of Ontario, Ministry of Health and Long-Term Care
07.2005 - 03.2008
  • Wrote, edited and researched communications and correspondence from MPPs, stakeholders and the general public on behalf of the Minister of Health and Long-Term Care; managed public health and regulated health portfolios, both high-volume, complex portfolios; observed Freedom of Information and privacy standards and ensured AODA compliance in all applicable materials
  • Contributing editor on RFPs and other solicitation documents to understand the requirements and submission criteria; collaborated with subject matter experts, sales teams and other stakeholders to gather necessary information to craft a response
  • Helped develop proposal outlines based on RFP requirements and company standards; ensure proposal’s format organization and graphics effectively communicate the company’s message; coordinate with graphic designers, printers and other external vendors to product professional, polished proposal documents.

Writer and Editor

Bonasource, Inc.
06.2005 - 01.2006
  • Researched and wrote case studies, company brochure and press releases for e-business development company
  • Successfully integrated informal, conversational writing style with straightforward explanation of business model, resulting in a 25% increase in new business.

Speechwriter

Proof Experiences
08.2024
  • Craft speech for VP of Metro for presentation to Metro employees; ensure speech is persuasive, engaging and aligns with speaker’s objectives; collaborate with client to develop speech’s key message and tone.

Copywriter/Editor

Fish Out of Water Design
11.2016
  • Edit print and online ads and pharmaceutical materials.

Copywriter

Ignite Creations
01.2015
  • Wrote promotional material for Apotex, including VIP welcome letters for medical conference.

Grant Writer

Canada Council
09.2008
  • Researched and wrote Canada Council grant proposal for 2004-2005 season; developed narrative justification for grant
  • Canada Council awarded full amount of grant for that season.

Researcher/Writer/Editor

Eckler Ltd.
  • Write and edit announcements, reports and website content for B2B and B2C audiences.

Writer/Editor

Prudential Real Estate
  • Wrote and edited flyers and brochures for national real estate marketing program.

Writer/Editor

Bell Technical Solutions
  • Sourced, wrote and edited stories and columns for CEP monthly union newsletter; write descriptive, catchy headlines and leads; liaise with designer and production staff to create a consistent and appealing format.

Copywriter

Armstrong Partnership – Integrated Marketing Communications
  • Wrote sales letters, consumer drive to web material, enrollment detailer, survey enrollment form, thank you card and letter to veterinarians about exclusive trial study of canine product that fights fleas and ticks.

Education

Skills

  • Content creation
  • Branding
  • Proofreading
  • SEO
  • Copywriting
  • WordPress
  • Blogging
  • Corporate communications
  • Public sector writing
  • Advertising and marketing writing
  • Studio coordination
  • Technical writing
  • Social media management
  • Computer literacy (MS Office Suite, Twitter, Facebook, Instagram, Slack, SmartSheet, Google Docs, Adobe Acrobat, Basic HTML, WordPress, SEO)
  • Speechwriting
  • Editing
  • Business writing
  • Content strategy
  • Project management
  • Research
  • Grant writing
  • Theatre writing
  • Magazine writing
  • Editing and publishing education and certifications
  • Copy Editing
  • Story shaping
  • Document Proofreading
  • Fact-checking skills
  • Style guides
  • Quality controls
  • Trending stories
  • Impeccable grasp of grammar
  • Deadline-driven
  • Spelling mastery
  • Clear Communication
  • Editing and proofreading
  • Keen eye for detail

Publicsector

  • Writer, editor, Government of Ontario, Cabinet Office, Communications, 04/2008, 06/2010, Prepared strategic, tailored messages, speeches and other communications material on behalf of the Premier of Ontario and Cabinet Ministers for large events and for publication in commemorative material in a high-pressure environment under tight deadlines. Liaised with Premier’s Office political staff to help ensure correct and consistent style and tone in all messages; researched all organizations to ensure messages conveyed cultural and linguistic sensitivity.
  • Writer, editor, Government of Ontario, Ministry of Health and Long-Term Care, 07/2005, 03/2008, Wrote, edited and researched communications and correspondence from MPPs, stakeholders and the general public on behalf of the Minister of Health and Long-Term Care; managed public health and regulated health portfolios, both high-volume, complex portfolios; observed Freedom of Information and privacy standards and ensured AODA compliance in all applicable materials. Contributing editor on RFPs and other solicitation documents to understand the requirements and submission criteria; collaborated with subject matter experts, sales teams and other stakeholders to gather necessary information to craft a response. Helped develop proposal outlines based on RFP requirements and company standards; ensure proposal’s format organization and graphics effectively communicate the company’s message; coordinate with graphic designers, printers and other external vendors to product professional, polished proposal documents.
  • Grant Writer, Canada Council, 09/2008, project, Researched and wrote Canada Council grant proposal for 2004-2005 season; developed narrative justification for grant. Canada Council awarded full amount of grant for that season.

Publicationsandproductions

  • Theatre Aquarius: Brave New Works Festival showcase June 2023: This Way Out
  • This Way Out, Finalist, 2017 Strawberry One-Act Play Festival in Manhattan
  • Intermission Magazine – (feature) Summer 2020: A Man, A Rope, A Cowboy
  • Intermission Magazine (feature) February 2021: At the Tip of the Point of a Sword
  • Hamilton Magazine – (guest column) Summer 2018: Tales of a Neophyte Fringer
  • Hamilton City Magazine (contributor) Fall 2023: This Is Theatre, Baby!
  • Hamilton Magazine – (contributor) Winter 2019: A James of All Trades
  • Hamilton Magazine – (contributor) Spring 2019: Blonde Ambition
  • Hamilton City Magazine (contributor) December 2022: Pitch Perfect
  • Reader’s Digest - Spring 2015 (guest column)
  • Upbeat - June 2014 (guest column)
  • Double Reed (music journal) Winter 2011: The Hourglass (creative non-fiction essay)
  • Jelly Bucket (literary journal) Winter 2012: The Harpist and the Harp (creative non-fiction essay)
  • Stone Highway Review (literary journal) Spring 2012: O Exótico (creative non-fiction essay)
  • Four-Cornered Universe (U.S. online journal) February 2010: Nothing to Declare (guest column)
  • Marketing Magazine – Winter 2007: My Metamorphosis (feature article, humour)
  • Toronto Star – July 2005: I love Summer in the Wintertime (guest column, humour)
  • Toronto Star – August 2005: Sumptuous Strings (guest column, non-fiction ages 6-9)
  • National Post – August 2005: A Sucker Born Every Minute (guest column, humour)
  • Beach-Riverdale Mirror – June 2007: Welcome to the Neighbourhood (guest column, humour)
  • Mind, Body & Spirit Magazine – May 2006: At 40 (guest column, humour)
  • Nigeria, the Land, People and Culture – Crabtree Publishing, 2000

Educationandprofessionalaffiliations

  • Ryerson University: Diploma, Editing, Publishing
  • George Brown College: Editing Certificate
  • Humber School for Writers: Creative Writing Certificate
  • Member: Professional Writers Association of Canada (PWAC)

Advertisingandpharmaceutical

  • Copywriter/Editor, Fish Out of Water Design, 11/2016, current/freelance, Edit print and online ads and pharmaceutical materials.
  • Copywriter, Ignite Creations, 01/2015, freelance, Wrote promotional material for Apotex, including VIP welcome letters for medical conference.
  • Copywriter, Armstrong Partnership – Integrated Marketing Communications, 06/2013, 07/2013, Wrote sales letters, consumer drive to web material, enrollment detailer, survey enrollment form, thank you card and letter to veterinarians about exclusive trial study of canine product that fights fleas and ticks.
  • Copyeditor/Proofreader, MacLaren McCann, 10/2010, 06/2014, Edited and proofread print and digital ads, direct mail campaigns and catalogue copy for GM and Apple.

Corporatecommunications

  • Speechwriter, Proof Experiences, 08/2024, Craft speech for VP of Metro for presentation to Metro employees; ensure speech is persuasive, engaging and aligns with speaker’s objectives; collaborate with client to develop speech’s key message and tone.
  • Editor, Investor Economics, 01/2016, current, Copyedit complex financial reports such as the Household Balance Sheet Report, the Fee-Based Report, and the Share of Wealth Market Report; interview company employees and write bios for corporate website.
  • Editor, The Works Design, 03/2023, 08/2023, Edit annual and quarterly financial reports for accuracy and consistency, ensuring the written piece adheres to editorial guidelines of the specific publications.
  • Business writer/content strategist/social media co-ordinator, Bayshore HealthCare, 12/2021, 05/2022, Plan, create and execute marketing strategies for multiple audiences; execute social media campaign, write social posts, maintain content calendar, write articles, blogs, video scripts, press releases and website content, source images.
  • Writer, Nexus Communications/Irving Oil, 09/2019, 12/2019, Write company values for Irving Oil’s senior management team, assist in executing communication strategies for multiple audiences.
  • Writer, Public Inc, 05/2020, 07/2020, Create content for guides and marketing materials for Not Myself Today, a mental health initiative launched by the Canadian Mental Health Association.
  • Writer, OpenText, 05/2018, 10/2018, Plan, create and execute social media content, web copy, white papers and infographics to increase engagement and drive leads. Define and follow documentation standards and best practices; review documentation by other writers to ensure clarity, completeness, accuracy and quality standards.
  • Editor, The Motley Fool, 11/2017, 12/2021, Copyedit and fact-check articles on stocks, investing and personal finance for investors using WordPress.
  • Researcher/Writer/Editor, Eckler Ltd., freelance, Write and edit announcements, reports and website content for B2B and B2C audiences.
  • Copywriter, Ignite Creations (Apotex Pharmachem), 2016, 2018, Write corporate video scripts & print ads to generate more awareness of brand to B2B audience.
  • Writer, SESQUI - Canada’s 150th Anniversary of Confederation, 11/2015, 07/2016, Write marketing and promotional material for SESQUI, an immersive media experience that will showcase Canada’s 150th celebrations. Ensure adherence to house style guide and AODA compliance.
  • Editor/Writer, Davies Ward Phillips & Vineberg, 01/2015, 04/2015, Write and edit announcements, newsletters and website content; including working directly with attorneys; and create and revise practice group descriptions and attorney biographies.
  • Writer/Editor/Project Manager, LeighFisher, 06/2014, 10/2014, Project manage design and production team to create appealing format for marketing material, source photographs. Write case studies, promotional folder and inserts for LeighFisher global offices.
  • Writer/Editor, Prudential Real Estate, freelance, Wrote and edited flyers and brochures for national real estate marketing program.
  • Writer/Editor, Bell Technical Solutions, freelance, Sourced, wrote and edited stories and columns for CEP monthly union newsletter; write descriptive, catchy headlines and leads; liaise with designer and production staff to create a consistent and appealing format.
  • Writer and Editor, Bonasource, Inc., 06/2005, 01/2006, Researched and wrote case studies, company brochure and press releases for e-business development company. Successfully integrated informal, conversational writing style with straightforward explanation of business model, resulting in a 25% increase in new business.

Personal Information

Title: Communications Specialist

Timeline

Speechwriter

Proof Experiences
08.2024

Editor

The Works Design
03.2023 - 08.2023

Business writer/content strategist/social media co-ordinator

Bayshore HealthCare
12.2021 - 05.2022

Writer

Public Inc
05.2020 - 07.2020

Writer

OpenText
05.2018 - 10.2018

Copywriter/Editor

Fish Out of Water Design
11.2016

Editor

Investor Economics
01.2016 - Current

Copywriter

Ignite Creations (Apotex Pharmachem)
01.2016 - 01.2018

Writer

SESQUI - Canada’s 150th Anniversary of Confederation
11.2015 - 07.2016

Editor/Writer

Davies Ward Phillips & Vineberg
01.2015 - 04.2015

Copywriter

Ignite Creations
01.2015

Writer/Editor/Project Manager

LeighFisher
06.2014 - 10.2014

Copyeditor/Proofreader

MacLaren McCann
10.2010 - 06.2014

Grant Writer

Canada Council
09.2008

Writer, editor

Government of Ontario, Cabinet Office, Communications
04.2008 - 06.2010

Writer, editor

Government of Ontario, Ministry of Health and Long-Term Care
07.2005 - 03.2008

Writer and Editor

Bonasource, Inc.
06.2005 - 01.2006

Editor

The Motley Fool
- 12.2021

Writer

Nexus Communications/Irving Oil
- 12.2019

Researcher/Writer/Editor

Eckler Ltd.

Writer/Editor

Prudential Real Estate

Writer/Editor

Bell Technical Solutions

Copywriter

Armstrong Partnership – Integrated Marketing Communications

Annie Rosenberg