Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
- Strengthened customer relationships and increased customer engagement by devising and executing an innovative local-targeted social media strategy, propelling the brand to secure a top 5 position within its category in the local market.
- Led groundbreaking initiatives, such as one-click repeat ordering and developing chat-bots for online platforms, resulting in a 50% reduction in the mail manager's workload and enhancing audience growth and engagement.
- Cultivated and managed relationships with social media ambassadors and influencers, contributing to an impressive 35% increase in engagement.
- Successfully oversaw paid social media efforts, delivering an outstanding conversion rate of over 20%.
- Demonstrated exceptional creativity in conceptualizing and briefing video and photo production for a car importer, leading to the creation of one of the top 10 most popular videos on their YouTube channel.
- Proactively stayed up-to-date with the latest digital media developments, consistently enriching knowledge about online marketing for the entire team's benefit.
- Showcased exceptional writing prowess by crafting, editing, and proofreading communications content, including engaging social media posts and impactful digital ads.